Pentagram Brands New Concept Store for Baskin Robbins

Pentagram has created the name, visual identity and packaging for a new Baskin Robbins ‘concept store’ in Asia. The famous American ice cream chain was first launched in South Korea back in 1985 by Seoul-based food conglomerate SPC Group (SPC), which currently runs over 2000 ice cream and donut stores across the country. SPC’s latest […]
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Here Design Rebrands Panzer’s Deli & Grocery

Panzer’s Deli & Grocery in St John’s Wood, London has unveiled a refreshed brand identity by Here Design. Considered somewhat of a local institution and household name, Panzer’s Deli & Grocery offers international foods from more than 80 countries around the world and is particularly well-known for its smoked salmon and warm bagels. Although originally […]
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Furniture Retailer ‘Swoon’ Rebranded by Zag

Online UK furniture retailer Swoon has unveiled a refreshed logo and identity, including a new TV campaign and website, all created by branding consultancy Zag. Founded in 2012 by Debbie Williamson and Brian Harrison, ‘Swoon Editions’ was born out of a desire to offer designer furniture at affordable prices. Unlike traditional furniture brands that often […]
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studioBIG Creates Tile-Inspired Branding for ‘i+care Pharmacy’

The i+care Pharmacy opened in December at 200B Livingston Street in Downtown Brooklyn. The store, which combines a boutique pharmacy with a high-end opticians practice, represents a new concept for the owners, who are said to run several pharmacies in the New York metro area. The high-end feel of the store aims to target the […]
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To the Point Brands Hair Salon ‘Skyler London’

London-based agency To the Point has completed the branding for new hair salon Skyler London, which officially opens at the start of next month. The new business is the brainchild of Skyler McDonald, who has previously been awarded London Hairdresser of the Year and voted The UK’s Top Colour Expert by HAIR magazine. She has […]
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Pentagram Brands Taipei’s ‘Flour and Salt Bakery’

Pentagram’s Natasha Jen and team have designed the branding for Flour and Salt Bakery, a new chain of cafés and stores based in Taiwan. The restaurant currently has three locations, with the flagship situated in the Datong District in midtown Taipei, another in the landmark “101” building, and a third in the Zhong Zheng District. […]
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Ragged Edge Rebrands Giraffe Restaurant Chain

Restaurant chain Giraffe has relaunched as Giraffe World Kitchen, with integrated branding agency Ragged Edge having delivered the new brand positioning dubbed “Taste A Whole New World”. The overhauled identity includes a new logo, visual identity and tone of voice. The agency has overseen the application of the brand across every touch-point, both internally and […]
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