McLaren Reveals Name and Logo of New Hybrid Supercar

Luxury supercar manufacturer McLaren has announced the name and logo of its forthcoming hybrid-powered model. The new “Artura” is set to become the British brand’s first high-performance hybrid series production supercar, building on the expertise in electrification first showcased in the McLaren P1 hybrid unveiled back in 2012 and more recently the Speedtail hyper-GT, which […]
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Vauxhall Reveals Logo for All-New Mokka SUV

Vauxhall has revealed an all-new logo for the equally all-new Mokka SUV that is set to hit car showrooms in early 2021. Like the whole car, which is getting a complete design overhaul both on the outside and inside, the refreshed nameplate has a specially designed font that forms the word “Mokka” in what Vauxhall […]
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Chevrolet Reveals Name and Logo of New Vehicle Range

U.S. carmaker Chevrolet has confirmed that its all-new range of medium-sized pick-up trucks launching in late 2018 will be branded “Silverado”. The announcement came during Chevrolet’s Truck Centennial event, which kicked off a 100-day celebration of the first century of Chevrolet pickups. However, the Silverado nameplate is not new; it is already in use after […]
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Aston Martin Reveals DB11 Nameplate

Aston Martin has confirmed DB11 as the name of its forthcoming sports car. The new model – to be unveiled during 2016 – will sit at the heart of the luxury British brand’s range and represents the first major product of the company’s ‘Second Century Plan’. While technical and design details are yet to be […]
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Chevrolet’s Bowtie Logo Celebrates 100th Anniversary

Chevrolet’s ‘bowtie’ logo celebrates its 100th anniversary this year with 25 product launches helping the symbol find new roads around the world despite an origin that is still uncertain. In 1913, Chevrolet co-founder William C. Durant introduced the signature Chevy bowtie on the 1914 Chevrolet H-2 Royal Mail and the H-4 Baby Grand, centred at […]
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