SUBWAY Reveals New Logo and Symbol

Global sandwich chain SUBWAY has revealed an update to its logo, along with a new symbol. The new logo has already made an appearance in ads that starting airing across digital channels at the end of last week. Company bosses say this is is the next step in the evolution of the brand following menu enhancements […]
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Root Creates Branding for ‘Crab Meet’ Restaurant

Following the opening of their restaurant in Moscow, ‘The Russians’ decided to bring their new diner concept, which is built around king crab meat sourced in the Far East, to London and approached Shoreditch-based design agency Root to create a distinct, stand out visual identity. “Our challenge was to communicate the Korean and Japanese influence and […]
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Burger Chain Johnny Rockets Unveils New Logo and Branding

Johnny Rockets global restaurant chain is marking its 30th anniversary year with the debut of a brand refresh dubbed “Johnny Rockets 2.0”. The brand has previously been known for its 50s diner look complete with jukeboxes, dancing servers dressed in the decade’s familiar soda fountain uniforms and its original burgers and shakes. However, the brand refresh […]
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& SMITH Creates New Look for YO! Sushi

Design agency & SMITH has refreshed the brand identity for YO! Sushi, creating a new look for the global restaurant chain. The designers say they wanted to align the brand closer to “the true taste of modern Tokyo” as part of the revised brand strategy. The visuals also take cues from Japanese anime and manga […]
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Bloom Agency Creates Branding for The Cat’s Pyjamas

Leeds-based Bloom Agency has designed the branding and interiors for new Indian street food restaurant, The Cat’s Pyjamas. The brainchild of Michelin Star chef Alfred Prasad and entrepreneur Alison White, the restaurant launched just last month and combines traditional Indian themes with graffiti style designs. The owners have applied this approach to almost every detail […]
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DewGibbons+Partners Designs Logo for Chilean Diner, ‘ONA’

DewGibbons+Partners has created the identity and brand experience for Chilean pop-up dining concept, ONA. Run by chef Marcelo Henriquez, ONA is launching in different London-based venues each month, with the aim being to introduce Chilean food to the British table. The business is named after the now extinct indigenous people of the Tierra del Fuego […]
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Cicis Unveils New Logo, Brand Positioning, Interior Design

On the heels of its 30th anniversary, Cicis has unveiled a refreshed brand identity. The popular chain, with nearly 450 restaurants across the U.S., revealed its new branding – including a revised logo design – along with its newly identified core brand positioning of “Feeding Individuality”. The new logo does away with the word “Pizza” […]
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