How the Opel Manta Got Its Logo

The Opel Manta, probably the most fishy representative in a long line of Opel classics, is this year celebrating its 50th birthday. Unlike the seafaring manta, which belongs to the Mobula genus (rays, stingrays) that inhabits a range extending from the German Baltic Sea to the American Pacific coast, the Manta car started life in […]
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Major League Rugby Unveils Name and Logo of New Franchise – the Dallas Jackals

Major League Rugby (MLR), which is only in its third professional season in the United States, has announced the unveiling of its latest Dallas franchise. Based in the Dallas–Fort Worth metroplex, commonly referred to as DFW, the Dallas Jackals will join the Austin Gilgronis and Houston Sabercats as the third team to be based in […]
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Wayne State College Unveils New Wildcat Logo

Wayne State College has unveiled all-new logos, including a wildcat, letter W, and re-imagined wordmark. The Nebraska-located higher education institution says the redesigned visual identity represents a “return to its visual roots”. “Our brand is what sets Wayne State College apart from other colleges and universities,” claims Marysz Rames, president of Wayne State College. “Throughout […]
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NFL Team Los Angeles Rams Reveals All-New Logos

NFL American football team the Los Angeles Rams has undergone a makeover, unveiling a suite of all-new logos as well as an updated colour scheme. The club had initially planned to reveal the new look this past Saturday to coincide with the beginning of the zodiac sign of Aries, which is symbolised by a ram. […]
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Scorpion Reveals New Logo as Part of Brand Refresh

Scorpion, an internet marketing and technology business ranked at #217 on the Inc. 5000 list of fastest-growing private companies in California, has announced a rebrand to its visual identity. The refreshed logo design is an evolution of the company’s previous logo, with a look and feel that is claimed to embody Scorpion’s “tireless determination and […]
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Tripadvisor Updates Ollie the Owl Logo

Online travel review giant Tripadvisor has revealed an updated logo as part of brand refresh in what is the American company’s 20th year. Originally founded in 2000, the website currently reaches 460 million unique visitors each month, and features over 700 million reviews and opinions on everything from hotels to restaurants. “Ollie is an icon. […]
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Stock Market Company Ned Davis Research Reveals New Logo

Stock market research company Ned Davis Research (NDR) has revealed a new brand identity coinciding with its 40th anniversary. Key to the refreshed brand are a new tagline – “See the signals. Avoid mistakes” – and redrawn logo, with the latter retaining NDR’s signature bull/bear caricatures (with the terms “bull” and “bear” market often used […]
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