Branding and Car Livery Design for GYBE Racing

GYBE Racing is a German racing team that is owned and run by GYBE Design, a specialist maker of modular inflatable tents from Hartha in Saxony. Berlin-based agency Formzoo, headed by graphic designer Markus Günther, was appointed to create the identity for GYBE’s motorsport-orientated sub-brand. A key element of the identity construction process involved designing […]
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Rebranding for Interactive Agency ‘OPCOM’

Established in 2001, OPCOM is one of Poland’s leading interactive agencies, offering services in advertising communications strategy and graphic design. Its roster of clients includes international brands such as Philips, Puma, Knorr and Nivea. The Cracow-based agency formerly traded under the name “Agencja 360”, which was part of the Opcom group of companies (Opcom Grupa […]
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Personal Identity Design: Lucas Young

Lucas Young is a 19 year old graphic designer who is passionate about all things print and typography. Currently a student in Toronto, Ontario (Canada), Lucas has already started developing his own individual aesthetic imprint. His personal logo-mark may be regarded as being somewhat experimental and evolving at this stage, in that it consists of […]
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Sports Branding: Confit

Marcin Zasada is an independent illustrator and graphic designer from the city of Lodz in Poland. Confit meanwhile is a young company that produces sports clothing and related accessories. The name is a commixture of the two English words “convincingly” and “fit”. Akin to some of the major sportswear labels, the main objective of the […]
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Frekvens Identity

Based in Denmark, Frekvens (meaning frequency) is a music project where DJ’s and producers can get together and collaborate on various tracks and also participate at live music events. Frekvens approached London-based design studio Mash Creative to create their entire visual identity. The latter consists of an adaptable logotype, CD and iTunes cover artwork, and […]
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Logo Identity Design for DJ Zetro

This futuristic logo was designed for a new DJ enthusiast who requested a clean yet upbeat look to reflect his particular style of music. Graphic designer Michael Jimenez, from Orlando in Florida (USA), wanted to incorporate diagonal lines to try and suggest movement throughout the design. He omitted using any kind of pictograph and instead relied […]
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