Middle East Banking: Al Mal Capital

Al Mal Capital is a Middle East investment consultancy firm, licensed and regulated by the Central Bank of the United Arab Emirates and headquartered in Dubai. The business moniker is a derivative of the Arabic term “Bayt al-Māl”, which literally translates to “House of Money” or “House of Wealth”. The latter was a key financial […]
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Luxury Retail: Royal Store

Wroclaw-based Royal Store is both a showroom and online store that sells premium and exclusive goods ranging from delicatessen chocolate to wallets and bags. Polish designer Jarek Kowalczyk, head of Studio Fuerte, was entrusted with designing and overseeing the luxury boutique’s visual identity. Corresponding with the business name, the logo design adopts a regal crown […]
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Middle East Décor: AL MASSA

A graduate of Ecole Supérieure Des Sciences et Technologies du Design (ESSTD), graphic designer Najet Ounis currently works for the Tunisian division of global advertising giant JWT. This logo proposal was completed for an Abu Dhabi-based company specialising in gypsum works and interior decoration. Running from right-to-left, the bold, almost rectilinear form harks back to the […]
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Branding for Property Developers ‘GFG Bauherren’

Based in Hamburg in Germany, GFG Bauherren specialise in the strategic planning, development and construction of residential properties. The company has a history dating all the way back to 1882, when it was founded by Jacob Jürgensen (and after whom it was originally named). In 2010 the business underwent a name change to “Günther Franke […]
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Design Studio: Arthography

Alex and Michael are friends and also formal business partners. Together they own and operate Arthography design studio, which is based in Saint Petersburg in Russia. Interestingly, the agency’s identity also forms a collective of two separate elements: the first being a logotype of the business name that is set in all lower-case (with the […]
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New Zealand Cheese School Identity

Set up in 2005, The Creative Method is a design agency based in Sydney, Australia. The team was commissioned to create the identity for The New Zealand Cheese School. At first glance, the cheese appears as just that – a block of cheese with holes in it. But on closer inspection, the holes – or […]
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American Airlines Unveils New Logo and Livery

American Airlines has revealed a new logo and exterior for its planes. The unveiling of the new logo and livery is the latest step forward in American’s attempt toward building a more modern travel experience for its customers. “Since placing our landmark aircraft order in July of 2011, we’ve been building anticipation toward a moment […]
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