The Geneva International Motor Show has created a new logo, said to be the first stage in the development of a new global image. The design was chosen following a competition involving three different communications agencies. Zurich-based corporate communication and branding agency Wirz eventually came out on top by proposing a design that consists of […]
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Thompson Brand Partners has completed the rebrand of Citipark, formerly known as Town Centre Car Parks. The company currently has 10 car parks in Leeds, Manchester and London and is planning to add 5 more in the near future, including expansions into Central and North London. The new branding includes a full visual language and […]
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U.S. companies Brickman and ValleyCrest have announced BrightView as the future name of their combined organisation. Following the announcement of Brickman and ValleyCrest’s merger in June of this year, this represents the next step for the $2 billion landscape services firm and its 22,000 employees. Brickman is said to be one of America’s leading providers […]
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Greenwich Peninsula has been described by London Mayor Boris Johnson as “one of the most exciting regeneration projects in Europe.” When complete, the 160-acre site around the O2 will include some 10,000 homes and 3.5 million square feet of commercial space. Included in the development is a District Heat Network that will generate and supply […]
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Strategic brand design agency BrandOpus has unveiled a new identity for executive search and selection consultancy Thomas Gray. The redesign comes as the company plans a programme of expansion, and the launch coincides with the opening of the consultancy’s London offices in Mayfair. Thomas Gray Limited is an established executive search specialist for the property […]
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US company SCT Fleet Solutions has announced it has changed its company name to Derive Efficiency. Derive Efficiency customises the software of a fleet vehicle’s powertrain (engine and transmission) in order to operate the vehicle more efficiently and safely. “Our new company name and image reflect the evolution of our corporate fleet offering and our […]
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International branding firm Lippincott has revealed the new brand identity, logo and tagline for JDA Software, a global retail and supply chain solutions provider. Lippincott partnered with JDA to redefine it brand after years of growth and subsequent acquisitions. “JDA’s new tagline, ‘Plan to Deliver’ captures JDA’s broad spectrum of solutions and its focus on […]
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