Trollbäck+Company Updates Fox Logo

Branding and design studio Trollbäck+Company has updated the logo for FOX Entertainment as part of an identity refresh. The new look, which was officially revealed during the 71st Emmy Awards, aims to position FOX “as a daring, forward-thinking contender” that offers “risky, rewarding content” in the ever-competitive entertainment industry. “The way the industry is today, […]
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The Emmys Announce New Logo and Branding

The National Academy of Television Arts & Sciences (NATAS) has revealed a new logo featuring as its focal point the silhouette of the famous Emmy Award statue. The latter, which depicts a winged woman holding an atom, was designed in 1948 by television engineer Louis McManus. NATAS itself was founded in 1955 in New York, […]
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Twitch Reveals New Logo as Part of Brand Refresh

Live streaming video platform, Twitch, has launched a major brand refresh that includes an updated logo, font and colour palette. The new identity – said to have been a year in the making – has been revealed ahead of this weekend’s TwitchCon 2019, which is taking place over in the U.S. at the San Diego […]
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loyalkaspar Redesigns Promax Brand for the Future

Global entertainment marketing association Promax has revealed a new logo and identity created by branding agency, loyalkaspar. Headquartered in Los Angeles, Promax was founded in 1956 as a non-profit association for promotion and marketing professionals working in broadcast media. At present, it claims to be the largest such association in the world. With the rebrand, […]
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New Name and Logo Design for San Jose’s Historic Theatre

The historic Civic theatre located in the heart of downtown San Jose, California, has rebranded. The updated branding retains the blue accent colour identified with the theatre. The design also returns to a more minimal silhouette of the venue rooftop tower and spire in its logo. Additionally, all supporting identity collateral will from now onward […]
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Warner Chappell Music Reveals New Logo Design

Warner Chappell Music (WCM) has revealed a new logo design and brand identity as part of a major rebrand. The changes follow what is being claimed as “the beginning of a new era” for the global music publishing giant, which recently introduced its new leadership duo of Co-Chair & CEO Guy Moot and Co-Chair & […]
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eSports Giant ESL Reveals New Logo and Identity

eSports event organiser ESL has revealed a refreshed brand identity, which includes a redesigned logo, bespoke typeface, and the use of a brighter colour palette. Originally founded in 2000, and formerly known as Electronic Sports League, ESL claims to be the world’s largest eSports company and currently operates high profile, branded international video gaming leagues […]
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