Branding consultancy The Clearing has designed the look for Gravity, which is said to be the world’s first 6-star health and fitness centre. The agency was responsible for creating the brand proposition, name, visual and verbal identity for the private members’ club located in Singapore that first opened in August 2015. “Our work was founded on […]
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Qualidigm, the national healthcare consulting company based in Connecticut in the USA, has revealed a new logo and redesigned website. Along with a more modern font, the refreshed logo mark is composed of ten triangles, using a new green corporate colour palate. The triangles are claimed to represent Delta (4th letter of the Greek alphabet), symbolising “change” in scientific […]
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Charlotte Mensah, award-winning hairstylist, owner and artistic director of Hair Lounge in London’s Notting Hill, has recently launched the Charlotte Mensah Manketti Oil Collection – her own premium hair care range aimed specifically at the Afro and curly hair market, with branding and packaging design by DewGibbons + Partners. The range, which initially launched with three products, […]
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Jean Niel is said to be one of the oldest fragrance and flavour houses in the world still in activity. When it came time to refresh the brand, the team called upon global design agency CBA to rethink its entire visual identity system. The designers say the challenge was how to retain the brand’s existing […]
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Brand Union has created the brand identity for Formula 1 legend Sir Jackie Stewart’s new charity, Race Against Dementia. Motivated by the diagnosis of his wife Helen, Sir Jackie’s foundation, which has just launched, is aimed at funding research towards a cure for dementia while also searching for preventative medicine. WPP’s global brand strategy and […]
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Pentagram’s Daniel Weil and Michael Bierut have collaborated on the design of the brand identity and packaging for HOTSHOT, a new sports drink that is claimed to prevent and treat muscle cramps. The supplement was invented by Dr. Rod MacKinnon, MD, a Nobel Prize-winning neuroscientist and endurance athlete, in collaboration with Bruce Bean, PhD, a neurobiology professor […]
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Pentagram’s Emily Oberman and team have designed the brand identity and packaging for a line of marijuana-based products from hip-hop star Snoop Dogg. Called Leafs By Snoop, the range includes both flower and edibles (so called “Dogg Treats”) such as chocolate bars, chews, drops and gummies. Pentagram says Snoop and his team wanted to establish […]
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