Taxi Studio Helps Coca-Cola Rebrand Minute Maid

Taxi Studio has worked with the the global design team at Coca-Cola to create a new visual identity system for juice brand, Minute Maid. The design studio was briefed to draw together the beverage company’s current range of over 1,000 juices into a single identity, while also enabling the range to expand in the future. […]
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Art Product Brand Reeves Gets New Look by Pearlfisher

Pearlfisher has rebranded famous art materials supplier, Reeves. Said to be the world’s oldest paint manufacturer dating back to 1766, the brand forms part of the extensive Colart portfolio, and is currently relaunching in an effort to win over more customers. With an identity that has effectively remained untouched for more than 250 years, company […]
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LOVE Brands Luxury Fashion Boutique, PERI.A

Manchester agency, LOVE, says it got a call back in 2016 from Peri Arenas, a socialite from Los Angeles, needed a branding job for her upcoming fashion store. “She wanted to shake up the American fashionscape, which had, in her opinion, become boring and safe. Think seriously quirky jewellery, in-your-face accessories, pop inspired prints and […]
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SomeOne Helps to Brand London 2017

Next month, London’s Queen Elizabeth Olympic Park is set to host the 2017 IAAF World Championships. The London Championships will be the 16th in the event’s 34-year history, and will see the likes of Mo Farah and Usain Bolt joining the competition to bring home a medal. And before then, the eighth edition of the World […]
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Offthetopofmyhead and Thinking Room Create Brand Identity for Liferaft

Agencies Offthetopofmyhead and Thinking Room have worked together to create a brand identity for Liferaft, a new “online toolkit” designed to be used by people living with disabilities and their carers. The portal has been set up by start-up company Kuradocs, which was in turn founded by Nicola Murgatroyd, a mother whose child was born […]
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Webb deVlam Unveils New Look for VeeTee Rice Brand

Strategic brand design agency Webb deVlam has unveiled a fresh new brand identity for rice company VeeTee, to reposition the range, re-establish its relationship with its target audience of millennials and grow market share. After ten years in the precooked sector and not to mention some 30 years as one of the UK’s leading independent […]
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New Logo and Identity for Hive by Wolff Olins

Wolff Olins has designed a new logo and visual identity for Hive, the British Gas-owned smart heating brand. Launched back in 2013, the business has since expanded both geographically and in terms of new product offerings such as security sensors and light bulbs, and company bosses therefore asked Wolff Olins to help them bring their […]
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