The Team Rebrands National Air Traffic Services

The Team has designed a new visual identity for National Air Traffic Services (NATS), which is currently the UK’s leading provider of air traffic control services, reportedly handling 2.4 million flights and 250 million passengers in UK airspace. The consultancy was tasked with redefining the brand for NATS in early 2016. “Our responsibility was twofold, firstly […]
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Pearlfisher Redesigns Tropical Soft Drink Brand, ‘Rio’

Pearlfisher has rebranded tropical soft drink Rio, giving it a new look aimed at a “younger, down-to-earth” demographic. The previous identity was decades old, rooted in the mid-80s, which is when the product was first launched. Company bosses felt the design was in danger of becoming “dated and kitsch”, and therefore turned to Pearlfisher to […]
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White Bear Studio Creates Branding for Prefab Startup, ‘nHouse’

White Bear Studio has deigned the logo and branding for nHouse, a new pre-fabricated housing company founded by British architect Richard Hywel Evans. The nHouse is effectively a two storey, three-bedroom modular home made using off-site construction techniques that can then be delivered and set up pretty much anywhere. “nHouse approached us with the foundations […]
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Historic ‘Quad Cinema’ Gets New Logo Design by Pentagram

Pentagram’s Paula Scher and her team have created the new brand identity for New York’s famous Quad Cinema, which has recently reopened following a major renovation. As well as designing the all-new logo, the consultancy has also developed the look and feel of the cinema, including signage, environmental graphics and digital installations for the interiors. […]
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Hawaiian Airlines Reveals New Logo Design

Hawaiian Airlines has revealed an updated brand identity and the freshly-painted livery of a Boeing 717 (N488HA), the first of its fleet of more than 50 aircraft that will feature the new design. Pualani, which means “flower of the sky”, the key icon of Hawaiian’s brand for more than four decades, continues to feature on the tail of […]
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Rice Athletics Unveils New Logo Design

Rice University, a private research university located in Texas in the United States, has rebranded its athletics department. Encompassing a number of different sports, from baseball to basketball, and even to golf, the university’s various teams are collectively known as the Rice Owls. While retaining the Old English R, which has been the primary mark […]
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SomeOne Gives Madame Tussauds a New Look

Arguably the world’s most famous wax museum, Madame Tussauds is an iconic tourist attraction not just in London but in other cities around the globe. SomeOne has recently been working with them to strategically develop and create their new global branding. The work has encompassed strategy and positioning, through identity to communications, advertising and experiences. The logo […]
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