Greenspace Designs New Typeface for Anthology

Greenspace has collaborated with letterpress printing studios New North Press and Thomas Mayo & Co. to create a bespoke new typeface, said to have been inspired by architectural forms. Named AHP Six, the type-system was created as part of an identity tool-kit for property developer Anthology’s latest development in Hackney called Anthology Hoxton Press. Designed […]
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Alzheimer’s Society Unveils New Logo and Branding

Alzheimer’s Society, a leading UK dementia charity, has unveiled a new logo design and brand identity. Its previous look was considered “passive, clinical and cold” – “it had little stand out and wasn’t engaging enough people,” say the charity’s bosses. Working with London-based creative agency Heavenly, the charity therefore set out to create a new brand positioning that […]
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SomeOne Creates New Logo and Identity for Maplin Electronics

SomeOne has created a new the brand strategy and identity for Maplin, the electronics retailer with 217 stores across the UK. Maplin identified that they needed a new brand identity in order to connect with new customers while not alienating their existing consumer base. “Today they face increasing competition from the availability of cheap electronic […]
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Pizza Inn Reveals New Logo Design

After almost 60 years, American restaurant chain Pizza Inn has unveiled a new logo design. As well as giving its “JoJo” mascot a makeover, the brand is also rolling out a new tagline ‘America’s Hometown Pizza Place.’ The new logo and tagline have been created in partnership with Dallas-based ad agency, Johnson & Sekin. “Ask anyone, […]
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Baxter and Bailey Creates New Identity for Threefold

Brighton-based design consultancy Baxter and Bailey has created a new logo and brand identity for shopper marketing agency, Threefold. Using its own in-house developed technology, the media company’s principal focus is on connecting the “holy trinity” of retailers, brands and consumers. The company’s new sans-serif logotype therefore sees the “double e” being replaced with three […]
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Saffron Launches New Identity on 15th Anniversary

Saffron, the brand consultancy founded by Jacob Benbunan and Wally Olins in 2001, is marking its 15th-anniversary by evolving its offering as a consultancy, incorporating new members to the team, and setting up new offices in Berlin and San Francisco. The agency has therefore launched a new visual identity and website to help signal this evolution […]
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JKR Rebrands Butterfly Twists

Global footwear brand Butterfly Twists has unveiled a new brand identity created by design agency Jones Knowles Ritchie (JKR). JKR says it was approached by the Butterfly Twists team in March 2016, with a brief to update their logo and brand identity, in order to create a better connection with its audience, which is said to […]
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