Memphis 901 FC Reveals Logo Design Ahead of USL Debut

The name and logo design of Memphis’ newest professional sports team has been officially revealed. Starting from next year, Memphis 901 FC will represent the famous Tennessee city in the United Soccer League (USL), the North American equivalent of the EFL Championship here in the UK. The club’s neon-inspired logo is said to pay homage […]
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Name and Logo Revealed for New Texas Football Club

The name and logo design has been revealed for a brand new football club that is aiming to represent the capital city of Texas in Major League Soccer (MLS) from 2019 onwards. Named “Austin FC”, the team is the brainchild of Precourt Sports Ventures (PSV), which currently owns and operates MLS side Columbus Crew SC. […]
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French Football Gets New Logo Following World Cup Win

The French Football Federation has revealed a new logo design for the country’s national side following the team’s victory at the World Cup. With a 4-2 win in Russia against Croatia in the final, Les Bleus secured what is only their second ever World Cup title. And as a result, a new gold star has now been […]
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All-New Italy National Football Team Logo Unveiled

The Italian Football Federation (FIGC) has officially unveiled its all-new logo ahead of the 2018 World Cup. The refreshed logo design includes the Italian flag surrounded by Azzurri blue, with the word Italia written in gold across the top. There is also the inclusion of four stars that symbolise the country’s four World Cups wins in […]
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Pemberton & Whitefoord Design ‘Sugarwise’ Kite Marque

London-based design consultants Pemberton & Whitefoord have produced what is being claimed to be the world’s first and only kite marque to identify the levels of sugar in food and drink products, called Sugarwise. The marque, which features a sugar-loaded teaspoon silhouette, is the only symbol used to certify foods that are low in added […]
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Sydney FC Reveal New Logo Design

Sydney FC has begun a new era in the club’s history with the unveiling of a new logo design. The refreshed badge is the first change to the football club’s emblem since it was founded some 13 years ago. Said to have been designed in consultation with supporters, the new logo is an evolution of […]
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Oregon State University Unveils New Logo Design

Oregon State University has unveiled a new institutional logo, mission statement and branding campaign. The new badge replaces the current orange “OSU” logotype that was created in 2003. However, the OSU athletic logo remains as it has been since 2013. On the new logo, a beaver (the state animal, as well as OSU’s mascot) sits […]
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