Connacht Rugby Unveils Refreshed Logo and Kit Design

Irish rugby team Connacht has revealed a new logo design as part of a brand refresh. The redesigned logo was officially unveiled during the launch of the 2019/20 Connacht home kit, which also features branding for Australian sportswear label BLK Sport (the kit’s manufacturer) and Irish sports store chain Elverys. “The new logo strongly reflects […]
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William & Mary Athletics Unveils New Logo Design

The College of William & Mary, which is the second oldest university in America, has unveiled a refreshed brand, including an all-new set of logos, for its athletics department. The intention behind the redesign is to align the sports department’s visual identity more closely with the university’s main logo and branding. As such, the previous […]
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West Coast Eagles Reveal New Logo Design for 2018 Season

The West Coast Eagles, a professional Australian rules football club based in Perth that currently plays in the Australian Football League (AFL), has revealed a new logo and playing uniform. The logo design that the club has featured since 2000 is said to have undergone an extensive review in the last 12 months, with the […]
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Soccer Team D.C. United Unveils New Logo Design

American soccer team D.C. United has unveiled a new logo design for only the second time in the club’s history. The Washington-based team’s updated crest is being described as an “evolution” of the original design that was unveiled after the 1997 season. United says it conducted “thorough” market research two years ago on the current […]
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Harley-Davidson Riding Club Unveils New Logo

Members of the Harley Owners Group, the official riding club of Harley-Davidson, have chosen a new logo for the world’s largest rider club. More than 100,000 H.O.G. members around the world voted online and overwhelmingly selected the winning logo over several proposed designs, says Harley-Davidson. The new design aims to capture the spirit of the […]
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‘Free Spirit’ T-Shirt Design by Joe Horacek

Artist and designer Joe Horacek owns and operates his own screenprinting shop in Lincoln, Nebraska (USA). Called the “Little Mountain Print Shoppe”, the workshop produces t-shirt designs featuring Joe’s own custom artwork. When talking of his own style, Joe says, “I’ve found that much can be achieved with a combination of simple illustration and solid […]
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Winsor & Newton Rebrand by Pearlfisher

Famous brand Winsor & Newton likes to position itself as maker and purveyor of “the world’s finest artists’ materials”. Today part of the ColArt Group, the company has a history dating all the way back to 1832. Design agency Pearlfisher was appointed to rebrand the business. The refreshed design includes a redeveloped logo as well as […]
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