MegaMex Foods Celebrates 10th Anniversary with New Logo

MegaMex Foods, a major player in the $6.5 billion Mexican foods category, is marking its 10th anniversary by unveiling a new corporate logo and mission statement, “Reimagining Mexican Flavor”. Headquartered in Orange County, California, the business was founded in 2009 as a joint venture between two big names in the food industry, Hormel Foods in […]
[READ MORE]

Pentagram Creates New Identity and Branding for Snap Kitchen

Pentagram’s Paula Scher and her team have created a new brand identity for take-away chain Snap Kitchen. The launch of the new identity is being introduced with the Austin-based company’s expansion to the East Coast, where it is opening seven new locations in Philadelphia this year. The new Snap Kitchen logo pairs a wordmark with […]
[READ MORE]

Interabang Creates Branding and Packaging for ‘Proper Beans’

London-based agency Interabang was approached last November by Ben Mason, founder of Proper Beans after he came across their work for Brew Tea Co. Proper says its mission is to reinstate baked beans as the premium meal it once was – it was first sold at Fortnum and Mason in 1886 and marketed as a […]
[READ MORE]

Premium Food Event Branding: Gourmet Theatre

Since 2010, Sanlam Investment Management (SIM), one of South Africa’s largest investment consultancies, has been hosting an annual food-come-design fair. The boutique style outdoor market features the best local furniture crafters, artisan products, as well as speciality foods and drinks. Top SA chefs also educate and inspire with on-site demonstrations. In 2012, SIM, in partnership […]
[READ MORE]

Restaurant Branding: Frankie’s Fine Foods

Frankie’s Fine Foods is a restaurant in the small town of Picton in New South Wales, Australia. The identity and associated hospitality material were developed by Sydney-based graphic designer and illustrator Yerevan Dilanchian. Central to the logo’s design is an attention-grabbing and memorable fork symbol, whose three outstretched prongs form the initialism “FFF” (the initials of […]
[READ MORE]

Logo for CityTV: Family Favorites

Under the watchful creative direction of Richard Khanbabians (course instructor) and Robin Gee (Cable TV & Public Information Manager of CityTV), students at the Art Institute of California – Los Angeles (AICA-LA) recently completed a live brief to design a logo for CityTV’s new cookery programme, Santa Monica Family Favorites. As a government-run community cable […]
[READ MORE]

Cafe/Restaurant Branding: Nautilus

Graphic designer Chris Trivizas, from Athens in Greece, has designed this logo and identity for Nautilus, a beach tavern located in Garitsa Bay on the island of Kerkyra in Corfu. The central icon merges a three-tine fork with an anchor form and serves as an immediate give-away sign of Nautilus’ gastronomic character. The anchor symbol is, […]
[READ MORE]