New Smoothie Brand ‘Mockingbird Raw Press’ Launches with Identity by B&B studio

B&B studio has created the logo and identity for Mockingbird Raw Press, a new smoothie and juice brand from food products company, Life Health Foods UK. Encompassing brand positioning, creative strategy, naming, brand design and packaging, the look and style for the nascent drinks label aims to “reintroduce emotion into a now purely functional category”. […]
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Robot Food Rebrands Feel Good Drinks

Robot Food has rebranded British drinks label Feel Good, with the new look encompassing a revised identity and packaging design. Setting their sights on a new millennial target, bosses at Feel Good say the company needed to rethink and refresh. And after being purchased by Nichols PLC (owner of Vimto), the business was in a position for […]
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Taxi Studio Helps Coca-Cola Rebrand Minute Maid

Taxi Studio has worked with the the global design team at Coca-Cola to create a new visual identity system for juice brand, Minute Maid. The design studio was briefed to draw together the beverage company’s current range of over 1,000 juices into a single identity, while also enabling the range to expand in the future. […]
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Snapple Unveils New Logo and Packaging Design

New York-headquartered brand agency and retail design consultancy CBX has unveiled new graphics for tea and juice drinks brand, Snapple. Coming at a time when the company is trying to to ramp up growth in markets across the United States and globally, the refresh touches all Snapple products, which includes more than 20 different flavours […]
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Bluemarlin Unveils New Design for ‘Rocks’ Drinks

International brand design agency bluemarlin has rolled in a new design for Rocks range of squashes. The concept encompasses the brand’s entire identity, including packaging, communications and digital, and will support the brand’s plans for growth as it stretches into the competitive ‘Ready to Drink’ category. Bluemarlin says it was charged with discovering a brand […]
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Bluemarlin Redesigns ‘Sumol’ Soft Drink

International brand design agency bluemarlin has created a new visual identity for Portugal and Angola’s famous soft drink brand, Sumol. With a history that dates back to the 1950s, Sumol is a well-known brand in its home country, Portugal. This new visual identity forms part of Sumol’s ambition to reach a wider audience, especially with […]
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Robot Food Rebrands Panda Drinks

Children’s soft drink brand Panda has unveiled a fresh new brand and packaging design scheme, created by specialist branding and packaging agency, Robot Food. Well known in the past for their fizzy, artificially colourful products, Panda asked Robot Food to help reposition the brand and articulate their new range of naturally flavoured waters, still juices […]
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