GREEN & BLACK’S Chocolate Gets New Look by Bulletproof

The New York office of strategic branding agency Bulletproof has created a new identity and packaging design for GREEN & BLACK’S. Owned by Mondelēz International, the ‘premium’ chocolate brand originally launched in the UK in 1991. Bulletproof was enlisted in January 2016 to create a “vibrant and cohesive” look for its new Pure Dark and […]
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Bulletproof Creates Identity and Packaging for Trebor Mighties

Strategic brand and packaging design agency Bulletproof has created the name, visual identity, packaging design and full brand guidelines for Trebor Mighties, a new product from the UK mint brand, Trebor. Brand owner Mondelēz International appointed Bulletproof to the project following the agency’s previous work on the redesign of the Trebor brand in 2015. Launched to offer health conscious […]
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Bulletproof Rebrands Stimorol Chewing Gum

European chewing gum brand Stimorol is relaunching its entire range featuring a new visual identity and packaging design by the London office of strategic brand and packaging agency Bulletproof. The rostered agency was appointed by brand owner Mondelēz International in September 2014 without a pitch. First launched in Denmark in 1956, Stimorol is now said […]
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Swedish Fish Gets New Branding and Packaging by Bulletproof

Mondelēz International has partnered with the New York office of brand design agency Bulletproof to refresh the packaging and visual identity of candy brand, Swedish Fish. Bulletproof was appointed to the project following a three-way pitch in July 2015. Swedish Fish originally arrived in the USA in the late 1950’s as an import from Sweden. […]
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Bulletproof Unites Maynards and Bassetts into One New Brand

Well-known confectionery brands Maynards and Bassetts have announced they are joining forces in an effort to “reinvigorate” the adult candy market. This master brand revamp, which includes new branding and a total packaging redesign, was handled by strategic brand and packaging design agency Bulletproof. The agency was appointed by brand owner, Mondelēz International in March 2015, on […]
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Bulletproof Redesigns Bassetts Vitamins

Bassetts Vitamins is set to re-launch its entire product range featuring a new brand identity and packaging design by brand design agency Bulletproof. First launched in 1995, Bassetts ‘Soft & Chewy’ Vitamins is now said to be the UK’s number one children’s vitamin brand; their best-selling variant, Early Health Strawberry, sells one pack every minute. Despite […]
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Bulletproof Gives Trebor Brand Refresh

Trebor has revealed a rejuvenated brand identity and packaging. The British brand, which has been making mints for over a hundred years including Extra Strong Mints, Softmints and Soft Fruits, tasked brand and packaging design agency Bulletproof with creating a design that would “celebrate Trebor’s rich heritage while packing a visual punch” on shelf. As […]
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