Identity Design for Health Advocacy, ‘Speak Up Africa’

Speak Up Africa is a nonprofit health communications and advocacy organisation dedicated to catalysing African leadership, enabling policy change, securing resources, and inspiring individual action for one of the most pressing issues affecting Africa’s future: public health. New York branding and creative production studio DIA was approached by Speak Up Africa to help them rebrand. […]
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Identity Design for Printing Company, ‘Penstripe’

Back in Autumn 2012, Leeds Booklet Printing Company engaged Bristol-based creative agency Taxi Studio to devise and deliver an entirely new brand name and identity system for their business – bespoke, academic planners. Taxi’s involvement encompassed all aspects of the rebranding process, including DNA workshops, strategic positioning, customer research, name generation, design, artwork and roll-out […]
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Concept Rebrand for Real Madrid Football Club

Illustrious La Liga club Real Madrid has certainly grabbed the headlines this summer. First there was the departure of of Jose Mourinho; then there was the question of whether-or-not star player Christiano Ronaldo would still be at the club come the start of this season; and, lastly, there was the record £85 million acquisition of […]
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Royal Holloway University Rebranding by The Team

Borough Market based brand and communications agency The Team has unveiled Royal Holloway University’s new visual identity. Royal Holloway is one of the UK’s leading universities, with 19 academic departments spanning the arts and humanities, sciences, social sciences, management and economics. Working with The Team since May this year, the identity refresh was a collaborative […]
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Microsoft Search Engine ‘Bing’ Rolls Out New Identity

Hot on the heels of internet brands Yahoo and YouTube, Bing has unveiled a new logo design. The revised wordmark features a customised version of Microsoft’s corporate font Segoe. However, in ‘tribute’ to the Bing logo heritage, the identity still retains the lowercase ‘b’. The descender on the ‘g’ has been slightly modified to curve […]
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Kathy Savitt, Yahoo! Chief Marketing Officer, has today announced that the internet company will be introducing a new logo next month on 4 September. In the meantime, a different iteration of the new identity will be displayed on the Yahoo! homepage each day before the official launch, in what Yahoo! is calling ‘30 days of […]
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Scottish Football Gets Rebranded

Following a pitch invitation from the then Scottish Premier League (SPL), Glasgow-based agency Material_Works has successfully completed the brand identity for the merger of the SPL and the Scottish Football League (SFL) – the new Scottish Professional Football League (SPFL). The new leagues, along with and their identities, were launched at Hampden Park by SPFL […]
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