Football Federation Australia Unveils New Logo Design

Football Federation Australia (FFA) has unveiled a new logo and brand, to promote the whole of football in Australia. The FFA’s current CEO, David Gallop, claims the new look, which has reportedly been two years in the making, signifies football as the game for “all Australians”. “Our new identity opens the way to reposition football as […]
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Name and Logo Unveiled for David Beckham’s MLS team

Football icon David Beckham has officially revealed the name and logo design of his Major League Soccer team. Set to debut in the 2020 season, the team will be called Club Internacional de Futbol Miami – or Inter Miami CF for short. The name celebrates Miami as “a truly global location that welcomes and embraces […]
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Memphis 901 FC Reveals Logo Design Ahead of USL Debut

The name and logo design of Memphis’ newest professional sports team has been officially revealed. Starting from next year, Memphis 901 FC will represent the famous Tennessee city in the United Soccer League (USL), the North American equivalent of the EFL Championship here in the UK. The club’s neon-inspired logo is said to pay homage […]
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Wolves Get New Brand Identity by SomeOne

Following their EFL Championship victory in the 2017–18 season, and in anticipation of playing in the Premier League this year, English football club Wolverhampton Wanderers, commonly referred to as Wolves, commissioned SomeOne to create a new brand identity. “The brief required consideration of glories past, whilst reflecting the new exciting era under the leadership of the […]
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Name and Logo Revealed for New Texas Football Club

The name and logo design has been revealed for a brand new football club that is aiming to represent the capital city of Texas in Major League Soccer (MLS) from 2019 onwards. Named “Austin FC”, the team is the brainchild of Precourt Sports Ventures (PSV), which currently owns and operates MLS side Columbus Crew SC. […]
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French Football Gets New Logo Following World Cup Win

The French Football Federation has revealed a new logo design for the country’s national side following the team’s victory at the World Cup. With a 4-2 win in Russia against Croatia in the final, Les Bleus secured what is only their second ever World Cup title. And as a result, a new gold star has now been […]
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New Leeds United Logo Irks Fans and Players Alike

Leeds United’s all-new crest, which was revealed by the Yorkshire football club just yesterday, has been heavily derided by both fans and players. Such was the negative response to the refreshed badge that ­Angus Kinnear, the club’s managing director, has now told BBC Radio Leeds that the crest is likely to be scrapped in favour of a […]
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