East London design studio BTL Brands has created the new identity for RepHike, an up-and-coming start-up focused on the burgeoning field of influencer marketing. Based in Buffalo, New York, and describing itself as “a micro-influencer discovery and analytics platform”, the business helps brands find and collaborate with “inspiring people” on platforms such as Instagram. The […]
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me&dave has rebranded Southwark-based homeless charity robes, as part of an effort to help the organisation attract vital investment that it needs to continue working on the streets of London. robes’ volunteers reportedly spend at least eight months of the year campaigning and raising money to provide shelter during the cold winter weeks. They also […]
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Branding agency Robot Food has unveiled an all-new look for the infant and toddler product ranges from global toy company, TOMY. Following an internal review, bosses at Japanese-headquartered TOMY felt the brand needed to stand out more, especially in an effort to win over a new millennial audience. Robot Food was therefore asked to carry […]
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SomeOne has rebranded Yopa, the online estate agency co-founded by Daniel Attia with members of the Barclay family of bankers, namely, Andrew and Alistair Barclay. Completed from brief to launch in only three months, SomeOne says it worked closely with Yopa’s in-house designers to roll out the new identity. “During the creation of the identity elements, […]
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U.S. cable TV channel Bravo has unveiled a new logo design as well as a revamped “only on Bravo” jingle following an on-air and digital refresh. Its speech bubble-inspired logo, with the letters now all rendered in lowercase, is part of a so-called “neutralised imaging” strategy, which company bosses say will attract more male viewers. […]
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London-based design agency Karoshi has developed the brand identity for what is claimed to be the UK’s first online marketplace for creative and off-site spaces, HeadBox. Newly launched, the HeadBox platform aims to disrupt the traditional listing approach by linking guests, bookers of spaces and venues, directly with hosts, the owners of so-called ‘inspiring’ spaces. […]
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San Francisco-based agency Duncan/Channon has created a new logo for ticket reseller StubHub. The update is the first since 2005 and represents an attempt by the company to modernise and streamline its image. Revisions include the removal of both the colour orange and the dual, overlapping ticket stubs in the exclamation point. “The new logo […]
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