Fashion Branding: WE ARE DESIGNADDICTED

DESIGNADDICTED is a German design studio specialising in branding, creative direction and graphic design. The Hamburg-based agency also runs and manages its own fashion label called, “WE ARE DESIGNADDICTED”. Company director Maurice Schilling introduced the clothing line back in 2011 (hence the Roman numerals “MMXI”). The two logos – one for the clothing brand and […]
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Personal Branding: Louise Mertens

Belgian designer Louise Mertens is a graduate of St Lucas Antwerp University College of Art & Design (Antwerp), where she recently completed a bachelor’s degree in graphic design. For her personal identity design, Louise decided on using the initials of her name. The letters L and M are arranged, formed and interconnected around the edges and […]
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Government Branding: ‘Create Hong Kong’

CreateHK is a dedicated agency established by the Commerce and Economic Development Bureau of the government of Hong Kong. The organisation’s mission is to both champion and drive the development of Hong Kong’s creative economy, with a long-term ambition of making Hong Kong the region’s creative capital. In 2009 the agency launched a nationwide logo […]
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Trivalent Brand Identity

Nina Georgieva is a graphic design practitioner from Skopje in the Republic of Macedonia. Like most other designers, Nina often engages in self-directed work as a way of honing her craft. ‘Trivalent’ is one such fictional concept project that she conceived as a personal design exercise not too long ago. Central to the design is a […]
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