Barcelona Football Club Reveals New Logo Design

FC Barcelona has unveiled plans to change its crest in order to make the design more digital media-friendly. The new proposal is effectively a mild refresh – an “evolution” and not a revolution according to the club’s bosses. “Since the design was last updated in 2002, the context, society and technology have changed enormously, and […]
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Gloucester Rugby Unveil New Logo Design

Gloucester Rugby are re-branding and changing their logo, following an almost year-long review which is said to have included interviews with both staff and players. The Premiership club’s CEO, Stephen Vaughan, officially announced the change at an event held earlier this week at Kingsholm Stadium. Key details of the new shield logo include a refreshed […]
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Pentagram Unveils Identity for Federal Films

Federal Films is the new film division of Republic Records, the label of famous musicians including Drake, Nicki Minaj, The Weeknd, Ariana Grande, Pearl Jam and Lorde, among many others. Pentagram has designed a new brand identity for the initiative, which it is claimed will explore “non-traditional opportunities” for film and TV on behalf of […]
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To the Point Brands Hair Salon ‘Skyler London’

London-based agency To the Point has completed the branding for new hair salon Skyler London, which officially opens at the start of next month. The new business is the brainchild of Skyler McDonald, who has previously been awarded London Hairdresser of the Year and voted The UK’s Top Colour Expert by HAIR magazine. She has […]
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New Logo and Identity for Hive by Wolff Olins

Wolff Olins has designed a new logo and visual identity for Hive, the British Gas-owned smart heating brand. Launched back in 2013, the business has since expanded both geographically and in terms of new product offerings such as security sensors and light bulbs, and company bosses therefore asked Wolff Olins to help them bring their […]
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Portland Trail Blazers Unveil New Logo Design

For the first time since 2002, NBA basketball team the Portland Trail Blazers is updating its logo, with the introduction of subtle changes that are claimed to have been driven by fan input. “We gathered plenty of fan feedback and support on this direction for modernising our primary logo, while staying true to our heritage […]
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Boston 2026 World Expo Gets New Name and Logo

The new logo of the newly renamed Boston 2026 World Expo was revealed this week at the 12th United States International Philatelic Exhibition, which took place at the Boston Convention and Exposition Center. Formerly called the “Boston 2026 World Stamp Show”, the event’s updated logo features an early design of the United States flag. A key […]
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