Oscars Academy Unveils New Logo Design

The Academy of Motion Picture Arts and Sciences (famous for its Academy Awards, now officially known as The Oscars) has redesigned its logo. AMPAS Chief Marketing Officer Christina Kounelias revealed that the new design is the result of a two year “thoughtful internal dialogue regarding the visual identity of the Academy,” and called it “something that […]
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Identity Design for ‘Kitchen Lab’ Restaurant

Kitchen Lab is a casual fusion restaurant located in Daejeon, one of South Korea’s major cities and the science hub of the region. The restaurant’s brand identity incorporates the city’s historical background as well as distinct regional characteristics. The words laboratory and kitchen were combined to create an intuitive and inviting name. For the logo, […]
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Logo Design for Seoul Museum

The logo design for the Seoul Museum was inspired by its spatial characteristics. Taking the architecture of the museum’s building as a starting point, eleven squares were initially designed. Based on this, the logo was developed as the result of designing various forms by connecting the corners of each square. Through its abstraction, the logo […]
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Identity Design for a Music School: Vocal Arts Academy

Situated in the Dutch province of Utrecht, the Vocal Arts Academy is a young and modern singing school that takes a personalised learning approach to every individual student. To create its new identity, the educational establishment sought out design agency Studio AIRPORT. The brief called for the creation of a logo and website design that […]
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Branding for Video Production Boutique, ‘Love Magna’

Love Magna is a newly founded Portuguese film and video production studio that offers custom CGI, production and post production services to both local and international clients. The studio’s visual identity was designed by Lisbon-based MusaWorkLab, a multi-disciplinary design and communication agency founded in 2003 by creative trio Raquel Viana, Paulo Lima and Ricardo Alexandre. […]
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APM’s ‘Marketplace’ Launches New Brand Identity

Marketplace, a popular suite of business/economic public radio programs produced and distributed by American Public Media (APM), has unveiled a new brand identity. The new visuals are the result of two years of audience research, one-on-one interviews with Marketplace listeners and direct user experience testing of its website. AMP hired Minneapolis based design firm Little, […]
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A.CAMPING Logo Renewal

A.CAMPING is a popular camping store in South Korea that sells tents and other outdoors products from brands such as Snow Peak and Coleman. The retail outfit recently underwent a major brand refresh courtesy of designer Jung Young Lee. The company approached Jung—currently a senior UI designer with S. Korean internet giant NHN—with a brief […]
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