Pearlfisher has created Sami-s-Usami, a new brand that it says will ‘revolutionise’ the Russian baby-food market. The work spans brand strategy, portfolio architecture, identity design, naming, art direction, packaging design, website design and brand communications. Sami-s-Usami, meaning ‘we are wise by ourselves’, is a new brand and range of products created by Umnitsa, one of […]
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Global architecture studio LSM has revealed a new brand identity and website design following collaboration with UK branding agency, Six. The designers say the brand identity’s visual structure has been influenced by early European modernism. The typeface is inspired by Berlin subway signage and utilises a monotone colour palette. Speaking about the website, Debra Lehman […]
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Worldpay, a major player in the payments processing industry, has revealed its new corporate brand. The rebranding, which includes a new website and an updated logo, will roll out in phases starting in the United States in May and ending in the United Kingdom later this year. “Our new brand highlights the worldwide nature of […]
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Paper company G.F Smith has unveiled a new visual identity and design direction developed in collaboration with London-based brand consultants Made Thought. The scope of work, spanning both print and digital communications, includes the creation of a new typeface and two new logomarks: a main identity, and a curator mark that aims to acknowledge G.F […]
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Spark Energy is currently one of the UK’s fastest growing independent suppliers of gas and electricity, principally to the rental market. The Selkirk-based company signed a deal earlier this year with Morgan Stanley to buy direct from the wholesale markets, enabling them to go head-to-head with the UK’s ‘Big Six’ energy suppliers. 999 Design recently […]
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Established in 1744, Sotheby’s is one of the world’s oldest and largest auction houses, and the oldest company listed on the New York Stock Exchange. Pentagram’s Abbott Miller collaborated with Sotheby’s over a two-year period to help rebrand the company’s identity and communications, including its website, catalogues, and magazine. Miller and his team worked closely […]
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Following a merger with KTB PR in 2012, Speed Communications felt a brand refresh would help unite the two agencies. On the back of this new brand repositioning, they briefed Jenny Theolin, creative director at London-based design studio Soapbox & Sons, to give the business a fresh look. The new logo design is based around an […]
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