Williams Realty Partners Reveals New Name and Logo

Williams Realty Partners, a real estate team operating in Southern Maine and Coastal New Hampshire in the U.S., has revealed its new name and brand identity – "Williams & Co."

The rebranding is said to reflect the firm's growth over the last 12 years, during which time the team has reportedly sold over 2,000 homes and achieved more than $1 billion in total sales volume.

"Williams & Co. represents more than a new name. The 'Co.' recognises the clients, agents, staff, partners, neighbours, and community members who have been part of the company's story and continue to contribute to its success," says the American firm.

"Our business has grown and evolved, and we wanted our brand to better reflect who we are today and where we are headed," further comments Troy Williams, owner and team leader of Williams & Co.

Adding: "We are still deeply rooted in the communities we serve and focused on building lasting relationships well beyond the closing table."

The revitalised logo design is paired with a new tagline, "Grow Your Roots", which is about helping individuals find a place to belong, build their future, and join a community, according to the company.

Source: Williams & Co.