Supple Studio Creates Identity for ‘Pin Sharp’

Supple Studio has recently created the visual language and collateral for Pin Sharp – an annual two week summer fashion school run by University of the Arts London’s Widening Participation team. The course focuses on contemporary menswear and takes place at Central St Martins College of Arts and Design throughout August. Creative Director Jamie Ellul says, […]
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Fashion Branding: SisterS Point

SisterS Point is a Scandinavian fashion brand. It was started in Denmark in late 1994 with an aim to create trendsetting and energetic clothing for girls and women aged between 15 and 22. A few years ago, the fashion retailer underwent a branding refresh. Danish graphic designer Kasper Gram was part of the creative team […]
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Branding for Communications Agency ‘XXL’

Established in 1996, XXL is an international communications company specialising predominantly in fashion and accessories, beauty, and lifestyle. The identity for the Barcelona-based communications agency was designed by global brand specialists Base Design. XXL was seeking a design solution that would be as bold as its name. Starting with the idea of geometric pieces talking […]
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Identity Design for Fashion Label ‘Maison Michel’

Parisian hat house Maison Michel was acquired by international fashion brand Chanel in 2006. The following year, in 2007, Chanel appointed global branding agency Base Design to create a new visual identity that would link Maison Michel to Chanel and Paris, and feel traditional and contemporary at the same time. Base Design decided to use […]
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Logotype Concept for ‘Joanna’ Cosmetics

Polish creative Alice Szymankiewicz recently completed her bachelor’s degree in Graphic Design from the Academy of Fine Arts (Akademia Sztuk Pieknych) in Gdansk. This logotype was designed during her course studies and formed part of a theoretical rebranding proposal for cosmetics company “Joanna”; the latter being one of the biggest producers of cosmetics in Poland. […]
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Typographic Branding: Harley-Davidson Apparel

Graphic designer Bobby Haiqalsyah has created a range of t-shit designs for famous American motorcycle brand Harley-Davidson. Haiqalsyah was commissioned by Bravado agency and worked under the art direction of Robert Charissimo. The t-shirts feature a set of different and carefully customised logotypes, most of which evoke a vintage American feel. Some of the typographic […]
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F3 Corporate Identity

F3 is a newly founded fashion company set up by three entrepreneurs with the aim of introducing international fashion brands into the Middle East through acquiring their franchising rights. Creative marketing agency Paragon was approached by F3 to create a distinctly minimalistic identity whose design would work well across a range of digital and analogue […]
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