Peer-to-peer money transfer service TransferWise has revealed a new brand positioning and visual identity. Calling their service ‘money without borders’, the new logo adopts the ‘fast flag’ symbol, which the company says creates a “sharp contrast with traditional banks and money transfer brokers”. Created with the help of design agency venturethree, the new brand idea […]
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Shepherd’s Purse produces artisan cheese; Robot Food produces branding and design. To mark Le Grand Départ, the two Yorkshire-based companies put their heads together for a special edition rename of the award winning Yorkshire Blue cheese. The cheese maker and brand design consultancy had already worked together on Shepherd’s Purse branding and packaging, and with […]
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Founded in 2014, the Brand EU Centre (Brand EU) is a London based pro-EU research and communications centre created and run by think tank Gold Mercury International. Run by Nicolas De Santis, president of Gold Mercury International, and Enrique Barón Crespo, former president of the European Parliament, the Brand EU Centre aspires to improve the […]
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Pentagram’s Natasha Jen has designed the identity, environmental graphics and publications for the U.S. Pavilion at the 14th International Architecture Exhibition—la Biennale di Venezia, which opens in Venice on June 7. Titled OfficeUS, the U.S. Pavilion is a working architecture office that explores 1,000 projects designed by 200 U.S. offices working abroad. Jen is part […]
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American NFL team the Tampa Bay Buccaneers have unveiled a new-look logo and uniform design. It’s the first update of Tampa Bay’s look since the red-and-pewter uniforms replaced the original orange-and-white combination 17 years ago. The new logo still features the team’s traditional windswept red battle flag, while sporting a more tougher-looking skull positioned over […]
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Zero Motorcycles, a California-based electric motorcycle manufacturer, has announced the launch of an all-new branding campaign to coincide with the launch of their 2014 model range. The update to the company’s corporate branding aims to reflect the rapid development of the Zero Motorcycles product line and is based on extensive consumer research and analysis, says […]
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French agency Plus Minus, run by graphic designer Audric Henri Dandres, has come up with this advertising and branding concept for British car icon MINI. Incorporating the Union Jack flag, the design has been conceived under the motto “GOD SAVE THE GREEN” – a nod to both the British national anthem and the famous song […]
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