Design agency PB Creative has developed a new brand concept for a range of dairy products as part of this year’s Dairymen Supplement Creative Challenge, an annual competition organised by British magazine The Grocer. The latter challenged PB Creative to come up with a new idea for a range of ‘artisanal’ dairy products that would […]
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U.S. grocery store chain Fareway Stores has revealed an all-new logo design as part of its 80th anniversary celebrations. The refreshed logo, which has already started to roll-out across advertising, exterior signage, and in-store placement, prominently features Fareway, with the words meat and grocery, in solid red lettering. Accompanying the logo is a new shield […]
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Startup meat snacks brand THE CURATORS has launched in the UK, with a new brand identity designed by B&B studio. Founders of the new business, Max Rees and Ed Hauck, claim to be passionate foodies and, in an effort to challenge established players in the high-protein category, have developed a range of jerky flavour profiles that […]
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Pearlfisher has created a new look for Wild West and Cruga, which both form part of the Meatsnacks Group. Founded in 2015, the company is said to be Europe’s largest manufacturer of meat snacks, and is a major producer and distributor of biltong and jerky here in the UK. “Having risen to market dominance through acquisitions, […]
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Strategic brand and packaging design agency Bulletproof has created a new global brand identity and packaging design for meat-free brand Quorn as part of a £10m relaunch. Bulletproof was appointed to the project in August 2016 by brand owner Quorn Foods. Founded in 1985, Quorn is currently said to be the leading meat-free brand in […]
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Following the opening of their restaurant in Moscow, ‘The Russians’ decided to bring their new diner concept, which is built around king crab meat sourced in the Far East, to London and approached Shoreditch-based design agency Root to create a distinct, stand out visual identity. “Our challenge was to communicate the Korean and Japanese influence and […]
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Gourmet Goat is run by Nick and Nadia Stokes, who have been traders at London’s Borough Market since 2014. They specialise in kid goat meat, putting their own spin on Eastern Mediterranean dishes with kid goat as the core ingredient. Nick and Nadia recently decided to make the move into the retail sector, which is […]
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