U.S. e-commerce specialist SLI Systems has launched a new logo and branding that it says illustrates its commitment to meeting the expanding needs of global e-commerce retailers. SLI Systems chief marketing officer Tim Callan, who led SLI’s brand redevelopment, says: “The new logo embodies SLI Systems’ mission to accelerate e-commerce by connecting shoppers with the […]
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Thompson Brand Partners has completed the re-branding of Severfield, a structural steel group responsible for The Shard, Wimbledon Centre Court, Emirates and 2012 London Olympic Stadia among many other key landmark constructions. The re-brand follows a major strategic review aimed at reinforcing Severfield’s position as the UK’s No1 and delivering its future growth objectives. The […]
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Warner Bros has officially announced that that the sequel to Man of Steel will be “Batman v Superman: Dawn of Justice”. A logo design for the movie has been released as part of the anouncement, showing Superman and Batman’s famous emblems merged into one. The film title also adopts a ‘v’ rather than ‘vs’. Filming […]
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The Salford Type Foundry is a University of Salford student-led project, created and managed by students from all levels of the institution’s BA (Hons) Graphic Design course. Founded by Timothy Isherwood, STF was initially conceived as a repository for the typefaces created by students studying on the degree progamme. As well as showcasing and giving […]
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Global architecture studio LSM has revealed a new brand identity and website design following collaboration with UK branding agency, Six. The designers say the brand identity’s visual structure has been influenced by early European modernism. The typeface is inspired by Berlin subway signage and utilises a monotone colour palette. Speaking about the website, Debra Lehman […]
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Nearly two years ago, Florida State University approached Nike for assistance to reevaluate the marks of its various athletics programs. FSU says its first directive was to create a more consistent usage of its primary colour, garnet, within its uniforms, sideline gear, coaching gear and also fan apparel. FSU expressed the desire to return to […]
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Following a merger with KTB PR in 2012, Speed Communications felt a brand refresh would help unite the two agencies. On the back of this new brand repositioning, they briefed Jenny Theolin, creative director at London-based design studio Soapbox & Sons, to give the business a fresh look. The new logo design is based around an […]
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