StartJG Rebrands Russian Airline ‘Transaero’

Transaero, said to be Russia’s largest independent airline, has unveiled a new brand identity that the company says defines it vision to become one of the world’s best airline brands. Having recently been voted Skytrax’s ‘World’s most improved airline’ in 2013 and with a new fleet entering service, Transaero felt the time was right to […]
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‘Healing Simurgh’ Logo Adopted as Symbol of Persian Medicine

The ‘healing simurgh’ currently serves as the symbol of medicine in Iran. Designed by graphic designer Touraj Saberivand, the logo was approved by the supreme board of the Islamic Republic of Iran Medical Council (IRIMC) in November 2013 as the official emblem of the Physicians Guild of Iran, replacing the caduceus. The name is inspired […]
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The Aviary Design Studio Gives Wings to ‘Skyhorse Aviation’

Skyhorse Aviation is a South African based helicopter provider with a fleet consisting of eight, new generation AS350 series helicopters. Operating out of Wonderboom Airport near Pretoria, the company specialises in providing helicopter support and charter throughout the African continent. Its helicopters are seen as ‘workhorses’ of the skies. The aviation company turned to Nick […]
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Eight Refreshes Cathay Pacific Brand Experience

One of the world’s major airline carriers has received its biggest facelift in 20 years. Hong Kong-based brand consultancy Eight was engaged by Cathay Pacific to spearhead an extensive brand experience project. The work guides the redesign of the carrier’s visual identity and extends to the design of its lounges, offices, products and digital interfaces. […]
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Ducati Revives Famous ‘Scrambler’ Mark

Ducati relaunched its Scrambler bike at the Intermot motorcycle show in Germany this past week. The Scrambler is a contemporary take on a bike built by Ducati back in the 60s and 70s. The Italian manufacturer is describing it as more than just a bike, saying it is “a whole new world”. “Presenting the new […]
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Royal Enfield Reveals New Brand Logo, Crest and Monogram

Royal Enfield has “changes its stripes” with the unveiling of a new logo design. In addition to the revised logotype, a new monogram aims to build on the famous Royal Enfield wings, while the company’s crest has also been further evolved in order to reflect the “endurance and craftsmanship” of the brand’s motorbikes. The bike […]
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Logo Design Revealed for Batman v Superman: Dawn of Justice

Warner Bros has officially announced that that the sequel to Man of Steel will be “Batman v Superman: Dawn of Justice”. A logo design for the movie has been released as part of the anouncement, showing Superman and Batman’s famous emblems merged into one. The film title also adopts a ‘v’ rather than ‘vs’. Filming […]
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