Houzz Unveils New Logo Design by Pentagram

Pentagram has created a new logo for Houzz, a globalised ‘inspiration’ website that caters to both homeowners and home improvement professionals such as interior designers and architects. The design refreshes the architectural “H” of the company’s original logo into an all-new symbol that is constructed with a sloping angle, which the designers claim evokes a […]
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Pentagram Designs New Identity for ‘Hyphen’ Architects

Hyphen is a global architectural practice that was established in 1980, opening its first office in the English city of Winchester. Originally named Househam Henderson, the firm started to expand during the early nineties and now incorporates seven offices in cities across Europe and Latin America. In order to reflect the collective character of the […]
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SomeOne Creates Branding for ‘SPYSCAPE’ Museum

SomeOne has created the logo and branding for SPYSCAPE, a new spy museum designed by British architect, David Adjaye. Set to open in December 2017, the 60,000 sq ft museum, based in midtown Manhattan, will enable visitors to explore the secretive universe of espionage through “one-of-a-kind exhibitions featuring dynamic storytelling and individualised experiences”. “This is […]
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Ragged Edge Unveils New Look for ‘Applied Studio’ Architects

Integrated branding agency Ragged Edge has created a new brand identity for architecture practice Applied Studio, which was formerly known as PAC Architecture. The agency says it developed the new look around an idea dubbed “creative works”, which gave rise to both the new name and visual identity. “Applied Studio brings together exciting, emotive design, […]
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Afterhours Reveals New Logo and Identity for Click Properties

Design agency Afterhours has created the new identity system for UK residential housing developer, Click Properties. The new look, which includes the core mark, a bespoke logotype and both print and digital assets, is said to have been inspired by the modular building techniques the company uses to build new houses. “The concept is built around […]
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The Grid Creates ‘Geometric’ Look for De Beauvoir Block

Branding agency The Grid has designed the logo and identity for De Beauvoir Block, a new development of workspaces targeted at businesses in the creative industry. Located in East London on De Beauvoir Road, which forms part of the Benyon Estate conservation area, the newly refurbished industrial building is set to be completed in June […]
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Seattle High Rise Gets New Name and Logo

A 41-story tower currently under construction in downtown Seattle is getting a fresh start with a new name and brand. Formerly known as Potala Tower, development partners The Molasky Group and Binjiang Tower Corp are now branding the property at 2116 4th as “Arrivé” (pronounced ah-ree-vā). Both the name and logo have been devised by […]
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