Digital Marketing Agency ‘Fluent’ Unveils New Logo Design

Fluent, a US digital marketing company that serves over 500 consumer brands and direct marketers, has unveiled a new brand identity, with the introduction of a new logo, website, and large-scale ad campaign. “The new logo brings a sharp new visual identity, signifying the high volume, high value, and high velocity customer acquisition that Fluent […]
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Xerox Unveils Conduent’s New Global Brand Identity

Xerox has announced the latest development in its plan to separate into two independent, publicly-traded companies – unveiling the global brand identity of Conduent, the soon-to-be dedicated business process services company. The famous printer and photocopier manufacturer has therefore revealed the typeface treatment and logo Conduent will be adopting after it officially separates on January 1, 2017. […]
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Salt Branding Creates New Identity for IHS Markit

Design agency Salt Branding has created the new identity for IHS Markit, a major data provider to customers in business, finance and government. The new branding is the result of a merger between IHS and Markit. Headquartered in London, the newly-formed company claims to have more than 50,000 business and government customers, including 80 per cent of the Fortune […]
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Embrace Creates Branding for Analytics Company, ‘Gain Theory’

Brand and digital agency Embrace have created the brand identity and strategy for new marketing analytics company Gain Theory, part of WPP, a global leader in advertising and marketing services. Gain Theory was formed to help marketers make sense of the optimised marketing mix and the increased data generated across web, mobile, outdoor, ATL and […]
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