Hulsbosch Unveils New Logo and Branding for APN Outdoor

Brand and design consultancy Hulsbosch has created the new logo and identity for APN Outdoor, which is said to be the most established and largest outdoor advertising business in both Australia and New Zealand. To support the brand identity makeover, APN Outdoor and Hulsbosch say they conducted multiple stakeholder interviews with a broad cross-section of internal and […]
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Pentagram Rebrands Spanish Lighting Company, ‘Vibia’

Pentagram’s London studio has refreshed the logo and branding of Spanish lighting company, Vibia. The agency says it worked closely with the Barcelona-based business to develop a brand strategy, tone of voice and visual identity which aims to present Vibia as “an innovative lighting technology company” that “strikes a balance between product and experience, lighting […]
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SomeOne Creates ‘Bird Box’ Branding for Student Roost

SomeOne has created a new consumer brand for one of the UK’s largest providers of purpose-built student accommodation. The agency says it worked closely with the Birmingham-headquartered business to help develop a new position, a new approach and a new name – Student Roost. “Everyone deserves a comfy bed, great facilities and an all-round excellent […]
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Start Unveils New Brand Identity for Yas Island

In a grand launch event at Ferrari World, Abu Dhabi, Miral has unveiled the new brand identity for destination Yas Island, designed in collaboration with Start. Miral, which is the main organisation responsible for creating and managing destinations in Abu Dhabi, says it engaged Start to help “bring the spirit of Yas Island to life”, on both […]
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Siegel+Gale Develops New Look for Andrews Property Group

Global brand strategy, design and experience firm Siegel+Gale has announced the completion of a refreshed brand platform and visual identity for Andrews Property Group. The property company, which was originally established in 1946, currently has 80 offices located throughout the South of England. However, facing an ever-changing marketplace – and a brand identity that hadn’t been reviewed […]
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Ragged Edge Designs Logo and Branding for Bulb Energy

London-based creative studio Ragged Edge has designed the look for new UK energy start up, Bulb. Ragged Edge says it worked closely with the founding team to create a brand idea that would position Bulb as an alternative to ‘the big six’ corporations. The brief included naming, brand strategy and identity design. “Bulb – or Simple […]
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SomeOne Updates Identity for Cancer Research UK

London-based consultancy SomeOne, the new lead brand partner of Cancer Research UK, has released its first work for the charity in the form of six new design themes. The existing Interbrand-designed logo used by CRUK is a single C made of multi-coloured dots, symbolising a “collective force coming together to help beat cancer.” According to […]
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