SPi Global Reveals New Name and Logo

SPi Global, a business process outsourcing (BPO) provider headquartered in Manila, has announced the launch of its new name as Straive (pronounced “strive”). The brand refresh reportedly comes on the back of a number of developments in recent years including several acquisitions, as well as new revenue streams for the over 40-year-old Philippines business that […]
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Software Company ABBYY Unveils New Logo and Identity

Software company ABBYY has revealed its new corporate brand identity, featuring a revised logo along with new illustrations and a modernised colour scheme. The new brand design, which has been created in collaboration with Russian brand and design agency Shuka, has one main graphic, which features an unfolding shape that transitions from one design to […]
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Restaurant Tech Company Fishbowl Reveals New Identity

Personica, a marketing and analytics platform created specifically for restaurants, has launched its new identity, changed from its former brand Fishbowl. Founded 20 years ago by a team of restaurant professionals who wanted a better way to connect with their guests, the Fishbowl brand claims to have invented the “eClub” – effectively an email marketing […]
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Data Migration Company Tervela Unveils New Name and Logo

Data migration, sync, and backup solution specialist Cloud FastPath has shed the Tervela name and unveiled an all-new logo design. Formerly known as Cloud FastPath by Tervela, the launch of the rebrand also sees the release of the beta version of the tech company’s next generation cloud-based software. “We are proud to release both the […]
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Healthcare Analytics Brand BHE Reveals New Name and Logo

Healthcare analytics specialist Boston Health Economics (BHE) has rebranded, revealing a name change to Panalgo. The new moniker is claimed to reflect the American company’s “commitment to expanding the accessibility of trusted analytics across the healthcare ecosystem”. Panalgo’s flagship Instant Health Data (IHD) software, which is purpose-built for healthcare, is currently used by over two […]
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Investor Intelligence Platform SRAX IR Rebrands to ‘Sequire’

SRAX, a digital marketing and consumer data management technology company, has announced the rebrand of its investor intelligence platform, SRAX IR, to “Sequire”. The new name is meant to illustrate the Software as a Service (SaaS) platform’s number one objective and purpose, which is to acquire and secure investors for publicly traded companies. The refreshed […]
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Cint Unveils New Logo and Tagline

Swedish company Cint, said to be a major global player in the insights data collection technology market, has revealed its new corporate brand identity. The refreshed look comes in the wake of Cint’s 100 per cent buy-out of US-based sample technology company, P2Sample, last August. Cint presently claims to have a global audience reach of […]
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