Pentagram Designs New Identity for ‘Theatre Under the Stars’

Pentagram’s DJ Stout and his team in the agency’s Austin office in the U.S. have designed a new identity and website for Theatre Under The Stars, Houston’s non-profit musical theatre company known as “TUTS” to the locals. TUTS’ “before” identity included a star representing the theatre company’s origins as an outdoor-only venue. The designers say […]
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Foxall Rebrands Jewel Merchant, ‘Leyser’

London-based design and branding studio Foxall has created a new logo and identity for German jewel merchant, Leyser. Having completed other jewellery and fashion-related projects, Foxall was appointed by family-owned company Leyser to help it sell jewels directly, through the internet and via a new dedicated retail space situated in London’s Mayfair. Foxall says it carried […]
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SmartHeart Frames Look for ‘Art Residence’ in Russia

Developed by Russian investment fund STONE HEDGE, Art Residence is a new designer residential complex situated in the centre of Moscow. The building offers a “unique opportunity to invest in art and real estate simultaneously” according to the developers. Branding agency SmartHeart – also from Moscow – was tasked with creating the visual identity for the newly […]
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Pentagram Unveils Look for ‘The Mansion on Marylebone Lane’

Pentagram’s John Rushworth has developed a strategy and visual identity for The Mansion on Marylebone Lane, a 22-unit development in Central London that aims to modernise the concept of a mansion block. Rushworth’s approach was informed by London’s long history of mansion buildings. A result of the population boom during the industrial revolution, mansion blocks […]
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Robot Food Unveils New Look for Cadbury Mini Rolls

Cadbury Mini Rolls are said to be the original Mini Roll and have been featured on supermarket shelves since 1962. However, dozens of copycat brands have jumped on the success of the vanilla crème-centred Cadbury Mini Rolls and followed with their own variants. Premier Foods say they wanted to make Cadbury Mini Rolls more impactful […]
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BrandOpus Help Kingsmill ‘Fly High’ with Redesign

BrandOpus has worked with bread maker Kingsmill to redesign their brand and packaging design across the entire portfolio of products. “The challenge was to strengthen the brand, to imbue meaning and personality over and above the functional attributes of the products, whilst establishing a clear portfolio architecture and simplified pack communication hierarchy that will form […]
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Pentagram Unveils New Identity for ‘Ten Trinity Square’

Pentagram’s John Rushworth has developed a brand strategy and visual identity for Ten Trinity Square, a redevelopment of the former Port of London Authority building in the City of London consisting of a private members club, 41 luxury residencies and a Four Seasons hotel. It is the first investment of Chinese conglomerate Reignwood, outside of […]
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