Swedish Fashion Brand Kappahl Unveils New Logo and Identity

Scandinavian fashion brand Kappahl has revealed a new logo design as part of a visual identity refresh. Founded in 1953 in Gothenburg, the Kappahl Group is a major fashion chain in the Nordics, with around 370 stores. The company’s new look is said to mark the beginning of “a major transformational journey”, which is rooted […]
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COLLINS Rebrands the San Francisco Symphony

Strategy, design, and communications consultancy COLLINS has created the new logo and identity for the award-winning San Francisco Symphony. The 108-year orchestra has been reimagined for the future as part of efforts to broaden its reach to more diverse audiences “Music is one of humanity’s most powerful creations – it meets us at our emotional […]
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Robot Food Unveils New Logo and Packaging Design for Bulk

Leeds-based creative agency Robot Food has rebranded online sports nutrition company bulk – for the third time. With the business reportedly set to break £100m revenue in 2021, the strategic reposition and rebrand is designed to broaden the company’s appeal beyond its current customer base of avid gym-goers. Hence the decision to drop ‘Powders’ from […]
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New Smoothie Brand ‘Mockingbird Raw Press’ Launches with Identity by B&B studio

B&B studio has created the logo and identity for Mockingbird Raw Press, a new smoothie and juice brand from food products company, Life Health Foods UK. Encompassing brand positioning, creative strategy, naming, brand design and packaging, the look and style for the nascent drinks label aims to “reintroduce emotion into a now purely functional category”. […]
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Electric Ink Rebrands as Stories & Ink

Robot Food has rebranded Electric Ink following a strategic shift online as a direct-to-consumer tattoo skincare brand. Alongside the change in business strategy, the UK-based branding agency says it saw an opportunity to reassess the brand, adding further depth to the original proposition and creating potential for wider growth. Electric Ink was founded on a […]
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Trollbäck+Company Brands Audio Tech Start-Up – ‘IRIS’

Trollbäck+Company has created the brand identity for IRIS, a next-gen audio tech start-up that has this week launched its new wireless headphones dubbed “Flow”. IRIS’ logo and visual identity makes the UK-based audio company stand out “in a sea of corporate 360° audio and 3D sound technologies”, according to the New York branding and design […]
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Ragged Edge Rebrands Venture Capital Firm, Northzone

Venture capital fund Northzone has been given a makeover by London-based branding agency, Ragged Edge. The fund, which has invested in the likes of Spotify, Trustpilot and Kahoot among others, approached the agency because it wanted to elevate its profile not only on the European stage but also internationally. “Since 1996, we’ve made over 150 […]
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