F3 Corporate Identity

F3 is a newly founded fashion company set up by three entrepreneurs with the aim of introducing international fashion brands into the Middle East through acquiring their franchising rights. Creative marketing agency Paragon was approached by F3 to create a distinctly minimalistic identity whose design would work well across a range of digital and analogue […]
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A.CAMPING Logo Renewal

A.CAMPING is a popular camping store in South Korea that sells tents and other outdoors products from brands such as Snow Peak and Coleman. The retail outfit recently underwent a major brand refresh courtesy of designer Jung Young Lee. The company approached Jung—currently a senior UI designer with S. Korean internet giant NHN—with a brief […]
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Corporate Identity for ‘Eight Films’

Founded by Paweł Jóźwik, Eight Films is a film production company located in the city of Kielce in central Poland. In addition to films and documentaries, the studio also makes commercials and music videos. Warsaw-based graphic designer Bartłomiej Wilczyński was approached to design the company’s formal identity. As a solution, Bartłomiej created a vintage Hollywood-style […]
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Personal Branding: Beste Birer

Beste Birer is a graphic designer who hails from Turkey; she recently graduated from the graphic design department of Mimar Sinan Fine Arts University in Istanbul. Her self identity, ‘Beste Birer’, is reduced to a monogram using the initials BB. The two letters are interwoven in an almost three dimensional arrangement. Beste’s logo-mark is additionally […]
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Concept Logo Design for David Chua

Graphic designer Maria Caballer, a graduate of Barcelona’s Escola Massana Centre d’Art, and now based in the Dominican Republic, has come up with this conceptual identity proposal for entrepreneur and business strategist David Chua. As an author and investor, Chua’s official tagline is “Visionary Shokunin”. A simple translation of shokunin is, ‘mastery of a profession’. […]
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Personal Identity Design: Lucas Young

Lucas Young is a 19 year old graphic designer who is passionate about all things print and typography. Currently a student in Toronto, Ontario (Canada), Lucas has already started developing his own individual aesthetic imprint. His personal logo-mark may be regarded as being somewhat experimental and evolving at this stage, in that it consists of […]
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Logo for a Personal Trainer: Erin Eleini Fitness

Erin Eleini is an all round health and fitness enthusiast; she is currently a fitness instructor and nutrition coach at Vivid Fitness – an Australian personal trainer company based in Sydney. For the design of her personal logo-mark, Erin turned to brand identity specialist Damp Design. The agency is headed by graphic designer and illustrator Matt […]
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