Citroën Reveals Special Logo Design to Mark Centenary

French car manufacturer Citroën has unveiled a special logo design to mark its upcoming centenary. With the first Citroën in history – the Type A (which also happened to be the world’s first mass-produced front wheel drive car) – having been launched by company founder André Citroën in Paris in June 1919, the brand will […]
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DuPont Reveals New Logo Design

American chemicals giant DuPont has unveiled a new global brand identity and logo design as part of a company restructuring plan. The U.S. manufacturer, which is famous for having created products such as Kevlar and Teflon, merged in 2017 with the Dow Chemical Company to create DowDuPont. The latter is now scheduled to be split into three independent […]
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Michigan Tech Reveals New Logo at Launch of Rebranding

After more than 130 years, Michigan Technological University has rolled out its first cohesive, University-wide brand. A task force representing faculty, administrators, alumni and students conducted research before settling on the new logo, which was designed over an 18 month period. “The Husky statue has become the centre of campus, a gathering place and a symbol of Michigan Tech. Alumni […]
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U.S. Coffee Brand ‘Green Mountain’ Unveils New Look

Keurig Green Mountain, said to be America’s number one single serve coffee brand, has announced the launch of Green Mountain Coffee Organic – a new line of ‘premium’ coffees that are both organic and Fair Trade Certified. The new launch marks the first collection of a double certified line of Green Mountain Coffee ever available […]
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Jensen Name Returns with New GT Car

Almost 80 years since the Jensen name appeared on cars, the famous British marque is set to return with the first “officially sanctioned” model in 13 years. Marking the rebirth of the brand, the formation of the Jensen Group is the start of the next chapter in the Jensen story, following the collapse of the […]
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