itsdogfood.com Launches with Branding by Robot Food

Branding agency Robot Food has created the logo, identity, and packaging design for itsdogfood.com, a new to market dog food brand that produces British made, cold pressed and raw frozen dog food as well as jerky treats. Seeing a growing demand for better quality pet food, company founder Craig Wallace is said to have invested […]
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Without Brands New Asian Food Line, ‘Kelly Loves’

London-based studio Without has created the logo and packaging design for new Asian food label, Kelly Loves. As the brainchild of well-known Korean food entrepreneur Kelly Choi, founder of Kelly Deli and Sushi Daily, the new product has been created “to bring wholesome Asian food to Western supermarket shelves” and to tap into the booming […]
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& SMITH Brands New Tea Startup, ‘OFFBLAK’

OFFBLAK, a new direct-to-consumer tea brand has launched in the UK, with branding by London-based agency & SMITH. Targeted at the health-conscious Gen Z and Millennial market, which & SMITH has named ‘Generation T’, the identity adopts a “playful” look that it is further claimed moves away from existing category design codes. Working on the […]
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Saffron Launches New Identity on 15th Anniversary

Saffron, the brand consultancy founded by Jacob Benbunan and Wally Olins in 2001, is marking its 15th-anniversary by evolving its offering as a consultancy, incorporating new members to the team, and setting up new offices in Berlin and San Francisco. The agency has therefore launched a new visual identity and website to help signal this evolution […]
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Parker Williams Designs Easter Egg Packaging for Tesco Finest Ranges

Branding and packaging design specialist Parker Williams has created the packaging across Tesco Finest’s new Easter egg ranges, developing designs for both its modern and vintage product variants. The packaging specialist has produced a bright design for the modern range, incorporating the brand’s logo in a dark sphere, which stands out against bright colours and […]
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Aesop Unveils Brand Identity for Street-Food Outlet ‘Toastits’

Branding agency Aesop has created an identity for TOASTITS – a new London-based street-food outlet set up by entrepreneur Phillie Kenyon Shutes. The challenge was to deliver an identity capturing both the artisanal ‘street’ nature of the venture and the individual personality of the originator. The identity features grilled lines to form the outline of […]
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Identity Design for a Music School: Vocal Arts Academy

Situated in the Dutch province of Utrecht, the Vocal Arts Academy is a young and modern singing school that takes a personalised learning approach to every individual student. To create its new identity, the educational establishment sought out design agency Studio AIRPORT. The brief called for the creation of a logo and website design that […]
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