Renault Reveals Name of All-New Car Model

French car manufacturer Renault has revealed the name of its forthcoming new car model. To be sold globally and designed as a crossover, it will be named “Arkana” and will further compete in the small family car segment, which is commonly referred to as the ‘C-segment’ within the motoring industry. The new model’s name is said […]
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StartJG Rebrands Russian Airline ‘Transaero’

Transaero, said to be Russia’s largest independent airline, has unveiled a new brand identity that the company says defines it vision to become one of the world’s best airline brands. Having recently been voted Skytrax’s ‘World’s most improved airline’ in 2013 and with a new fleet entering service, Transaero felt the time was right to […]
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Official 2018 FIFA World Cup Russia™ Logo Revealed

FIFA this week has unveiled the brand identity for the 2018 World Cup™, which is to be held in Russia. This key visual asset of the first FIFA World Cup™ to be held on Russian soil was unveiled with the assistance of the International Space Station crew, and complemented by a light projection on the […]
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Logo Design for Russian Industrial Design Contest, ‘FORMA’

This Logotype was created for the 2013 All-Russia student’s contest on industrial design, called FORMA. The contest was held during the annual Innoprom exhibition in Yekaterinburg, Russia, as part of the Global Industrial Design Forum (GID). The latter consists of an exposition, displaying the latest solutions and developments in the field of industrial design. Well known […]
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Branding Design for Gift Shop, ‘Мастерская подарков’

Established in September of 2006, souvenir manufacturer Мастерская подарков is the creative workshop of graphic designer and carpenter Edward Udovichenko. The gift shop is situated in the Russian city of Stavropol and produces a range of handcrafted souvenirs that are made using mostly natural materials. Design duo Shamil Karim and Kristina Udovichenko, from Saint Petersburg, […]
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Theatre Branding: Skorohod

Skorohod, or “СКОРОХОД” in Russian, is a new and multifunctional venue in St. Petersburg for theatre, music performances, contemporary dance, and other such artistic endeavours. The auditorium’s identity was designed by Woomy, an emerging creative agency also based in St. Petersburg. Interestingly, the designers made it an intentional objective to avoid the use of obvious […]
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Sporting Identity: Golden Racket Award

Over the past few years Tour Tennis has emerged as a major player on Russia’s tennis scene. As well as publishing Tennis Weekend magazine since 2007, the organisation now also runs and coordinates the country’s largest amateur tennis tournament. In 2010 the brand duly inaugurated its first national tennis prize, named the “Golden Racket”. Moscow-based […]
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