StormBrands Helps Women in Business to Become ‘Equall’

London Business School’s student organisation Women in Business has debuted a new look described as “a flexible, inclusive, gender-neutral brand that welcomes everybody”. Designed by StormBrands, the refreshed identity also introduces a name change that sees Women in Business transitioning to “Equall”. “The previous logo and identity felt corporate and restrictive, and the update needed […]
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Twitch Reveals New Logo as Part of Brand Refresh

Live streaming video platform, Twitch, has launched a major brand refresh that includes an updated logo, font and colour palette. The new identity – said to have been a year in the making – has been revealed ahead of this weekend’s TwitchCon 2019, which is taking place over in the U.S. at the San Diego […]
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Hulsbosch Unveils New Logo and Branding for APN Outdoor

Brand and design consultancy Hulsbosch has created the new logo and identity for APN Outdoor, which is said to be the most established and largest outdoor advertising business in both Australia and New Zealand. To support the brand identity makeover, APN Outdoor and Hulsbosch say they conducted multiple stakeholder interviews with a broad cross-section of internal and […]
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Hamell Communications Unveils New Visual Identity

London-based communications agency Hamell has undergone a complete rebrand. Specialising in behaviour-based healthcare, the new branding reflects Hamell’s “vision for the future of healthcare communications”. As well as a new logo and accompanying tagline ‘Changing behaviour is our business’, the updated visual identity also includes a refreshed website. Fiona Hammond, Hamell’s managing director, commented, “We […]
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Robot Food Unveils New Look for Cadbury Mini Rolls

Cadbury Mini Rolls are said to be the original Mini Roll and have been featured on supermarket shelves since 1962. However, dozens of copycat brands have jumped on the success of the vanilla crème-centred Cadbury Mini Rolls and followed with their own variants. Premier Foods say they wanted to make Cadbury Mini Rolls more impactful […]
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Online Data Storage Logo: AngryFile

AngryFile provides a free online storage and backup service to help people safeguard and protect their all-important computer files. The brand engaged Warsaw-based creative studio Redkroft to help devise an appropriate identity. AngryFile was also very specific about the demographic audience it wanted to reach and capture: age: 16-20 year-olds; sex: male; region: North America. […]
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