Personal Identity: Graphic Designer, Paweł Wiśniewski

Paweł Wiśniewski is a freelance graphic designer currently based in Wloclawek, Poland. The 25-year-old specialises in developing communication and identity systems and prefers a particularly minimalist style and approach to his work, as evidenced by his own personal logo design. Inset within a circle, the design features a two-lettered monogram with the first name initial […]
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Branding for Communications Agency ‘XXL’

Established in 1996, XXL is an international communications company specialising predominantly in fashion and accessories, beauty, and lifestyle. The identity for the Barcelona-based communications agency was designed by global brand specialists Base Design. XXL was seeking a design solution that would be as bold as its name. Starting with the idea of geometric pieces talking […]
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ID for The McGuire Programme – ‘Beyond Stuttering’

The McGuire Programme was founded in 1994 and helps transform people who stutter into eloquent and articulate speakers. The Programme’s most visible ambassador, and now a course instructor on the programme, is talent show singer Gareth Gates. Also a programme coach is Sean Rees, a designer at London-based brand consultancy Purpose and the man behind […]
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Logo Design for Master Plan Music Group

Master Plan is a hip-hop music production company based in Seoul, South Korea. Youngha Park, the designer responsible for creating the identity, explains Master Plan was seeking a logo design that, while modern, would also feature some distinctly ‘Old School’ elements from the world of rap music. The initials “M” and “P” of Master Plan […]
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Rebranding for Interactive Agency ‘OPCOM’

Established in 2001, OPCOM is one of Poland’s leading interactive agencies, offering services in advertising communications strategy and graphic design. Its roster of clients includes international brands such as Philips, Puma, Knorr and Nivea. The Cracow-based agency formerly traded under the name “Agencja 360”, which was part of the Opcom group of companies (Opcom Grupa […]
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Identity Design for Music Cooperative ‘Thalamus Lab’

Thalamus Lab is a project based in Barcelona that focuses on interdisciplinary and collaborative projects related to electronic music, new technologies and media art. The organisation’s main goal is to contribute to the cultural exchange between artists, thinkers and other such actors. Marta Caro, a graduate of Barcelona’s ELISAVA School of Design, was responsible for […]
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Logotype Concept for ‘Joanna’ Cosmetics

Polish creative Alice Szymankiewicz recently completed her bachelor’s degree in Graphic Design from the Academy of Fine Arts (Akademia Sztuk Pieknych) in Gdansk. This logotype was designed during her course studies and formed part of a theoretical rebranding proposal for cosmetics company “Joanna”; the latter being one of the biggest producers of cosmetics in Poland. […]
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