Personal Identity: Graphic Designer, Paweł Wiśniewski

Paweł Wiśniewski is a freelance graphic designer currently based in Wloclawek, Poland. The 25-year-old specialises in developing communication and identity systems and prefers a particularly minimalist style and approach to his work, as evidenced by his own personal logo design. Inset within a circle, the design features a two-lettered monogram with the first name initial […]
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Branding for Communications Agency ‘XXL’

Established in 1996, XXL is an international communications company specialising predominantly in fashion and accessories, beauty, and lifestyle. The identity for the Barcelona-based communications agency was designed by global brand specialists Base Design. XXL was seeking a design solution that would be as bold as its name. Starting with the idea of geometric pieces talking […]
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Rebranding for Interactive Agency ‘OPCOM’

Established in 2001, OPCOM is one of Poland’s leading interactive agencies, offering services in advertising communications strategy and graphic design. Its roster of clients includes international brands such as Philips, Puma, Knorr and Nivea. The Cracow-based agency formerly traded under the name “Agencja 360”, which was part of the Opcom group of companies (Opcom Grupa […]
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Animated Monogram Identity: Katalin Boromissza

Hungarian student Katalin Boromissza is currently studying graphic design at Budai Rajziskola, or the Budapest School of Art. With the help of her teachers Skrapits Borbála and Hegyi Béla, Katalin has designed her own personal logo-mark in the form of a moving monogram. The experimental approach involves three separate design variations, all of which take […]
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Design Agency Branding: ACRE

Co-founded in 2011 by designers T Y Zheng and Jason Song, ACRE is a creative studio seated in MacPherson, one of Singapore’s industrial heartlands. ACRE’s two designers have a self-confessed preoccupation with measurement devices, preferring to do things the ‘old way’. And an acre is, of course, a unit of area measure that is most […]
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Fashion Branding: WE ARE DESIGNADDICTED

DESIGNADDICTED is a German design studio specialising in branding, creative direction and graphic design. The Hamburg-based agency also runs and manages its own fashion label called, “WE ARE DESIGNADDICTED”. Company director Maurice Schilling introduced the clothing line back in 2011 (hence the Roman numerals “MMXI”). The two logos – one for the clothing brand and […]
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Personal Branding: Louise Mertens

Belgian designer Louise Mertens is a graduate of St Lucas Antwerp University College of Art & Design (Antwerp), where she recently completed a bachelor’s degree in graphic design. For her personal identity design, Louise decided on using the initials of her name. The letters L and M are arranged, formed and interconnected around the edges and […]
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