Hornall Anderson UK Rebrands as ‘OurCreative.’

Hornall Anderson UK Rebrands as ‘OurCreative.’

Hornall Anderson UK has announced that it has rebranded as “OurCreative.” following its split from Hornall Anderson USA earlier this year.

However, the brand identity and packaging design agency still remains a part of American advertising giant, the Omnicom Group.

“OurCreative’s name was born out of a collective team workshop and desire to reflect that at our agency, everyone in our family lives, breathes and eats creative. We are so excited about moving forward with our new identity and letting everyone know who we are,” says managing director, Kim Van Elkan.

Clients at OurCreative. are said to include Asda, Colman’s, Knorr, Marmite, Seattle’s Best Coffee, Inspired Pet Nutrition and AB World Foods.

Jon Dignam, who now takes on the role of creative director at OurCreative., has worked in the design industry for 12 years, having spent six years with The Core and six years at Hornall Anderson, working both in Seattle and London.

“I’m looking forward to building relationships and moving forward with our existing clients, building on the strong foundations we already have in place to grow our two Northern bases in Leeds and Hull. I believe good design can make a difference and am passionate about trends,” he says.