TEMPLO Designs New Identity for ‘Whybrow Wayfinding’

Whybrow Wayfinding has launched a new identity and website created by design agency TEMPLO. Marking 10 years in business in 2015, Whybrow Wayfinding has chosen to mark the occasion with an updated identity and digital experience, encompassing print, website and digital communications. A new logo in the form of a simplified symbol – an eye […]
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TRÜF Creative Helps Brand Investment Firm, ‘ECHO’

Echo is a U.S. investment firm for millennial entrepreneurs involved in the consumer packaged goods industry. The business turned to California-based design agency TRÜF Creative, wanting a brand identity that reflected the company’s “forward-thinking edge” while maintaining a professional image. “Simple shapes and unique colours create the repeating ECHO letterforms in the name, while the […]
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SomeOne Creates Identity for Mobile Banking Brand, ‘Zapp’

SomeOne has created the brand and visual identity for Zapp – a new mobile payment system owned and developed by payments company VocaLink. Zapp enables people to make real-time payments using their mobile phones without having to share account information with third parties, which is said to make it more secure. “The brand world centres […]
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Pentagram Updates Identity for the Philadelphia Museum of Art

Pentagram’s Paula Scher has designed a new identity for the Philadelphia Museum of Art. The logo customizes the letter “A” in the word “art” to highlight the breadth of the Museum’s collection. The identity was launched along with the unveiling of plans for a major renewal and expansion of the Museum by architect Frank Gehry. […]
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Pentagram Designs Identity for U.S. Pavilion at the 2014 Venice Architecture Biennale

Pentagram’s Natasha Jen has designed the identity, environmental graphics and publications for the U.S. Pavilion at the 14th International Architecture Exhibition—la Biennale di Venezia, which opens in Venice on June 7. Titled OfficeUS, the U.S. Pavilion is a working architecture office that explores 1,000 projects designed by 200 U.S. offices working abroad. Jen is part […]
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Branding Refresh for Grocery Store, ‘Sandrin’

This student project involved the makeover of a traditional grocery store located in a provincial area within the city of Padova in northern Italy. Founded in 1956, Sandrin was one of the very first grocery shops to be set up within its local area. However, in recent times, with the encroachment of supermarkets, the store witnessed […]
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Identity Design for Chocolate Brand, ‘El Árbol del Cacao’

El Árbol del Cacao is an online chocolate store headquartered in Barcelona, Spain. The main logo serves as a visual reference to the cocoa pod and also functions as a stamp. The graphic system takes cues from textile designs from Ghana and Ecuador, places of origin of the brand’s raw material. Of Japanese-Brazilian heritage, Barcelona-based […]
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