Toyota Reveals Name and Logo of All-New City Car

Japanese car giant Toyota has announced that the replacement for its popular Aygo city car will be called the “Aygo X”. The “X” in its name is pronounced “cross”, which the company says serves as a reference to the Aygo’s X-themed exterior design language that was introduced with the second generation model back in 2014. […]
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Cardless Credit Brand ‘Bip’ Launches with Logo and Identity by venturethree

Global brand agency venturethree has created the logo and identity for new cardless credit brand, “Bip”. Owned by UK credit provider NewDay, and able to be used anywhere Mastercard is accepted when making contactless or online payments, Bip is said to be the nation’s first digital only credit card, offering users a cardless, app-based alternative […]
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Mucca Brands Daxton Hotel and Madam Restaurant

Design and branding studio Mucca has created the identity for Daxton Hotel and its companion restaurant Madam. Located in Birmingham city in the U.S. state of Michigan, the 151-room hotel project is the brainchild of local entrepreneur Mark Mitchell and the Aparium Hotel Group. “Every client, whether the job be a hotel, a restaurant, or […]
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2022 UEFA Champions League Final Logo Revealed

The logo for the 2022 Champions League final, which is to be held at the Gazprom Arena in Saint Petersburg, has been officially unveiled by UEFA. As well as featuring an abstract art style that is said to have been inspired by Russian artists Wassily Kandinsky and Kazimir Malevich, the logo is further claimed to […]
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Offthetopofmyhead Creates Logo and Identity for Inside Edge

Offthetopofmyhead has created the name, logo, and graphic identity for digital media consultancy, Inside Edge. Co-founded in 2020 by Paul Hoskins and Cory Hughes, the London-headquartered firm builds in-house digital teams for the public sector in Scotland as well as for the education sector across the UK. The business says it wants every organisation to […]
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Run For The Hills Unveils Identity for New Sub-Brand – ‘Miscellany’

Interior design and branding studio Run for the Hills has unveiled the visual identity and graphics for its new sub-brand – “Miscellany”. The new, high-style online interior design service is claimed to be priced at affordable rates, with a style approach described as “fresh, modern, and edgy”. The London-based agency is known for having designed […]
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Neobank ‘Tend’ Debuts with Logo and Identity by Gretel

New York-based branding and design studio Gretel has created the logo and identity for personal finance platform Tend, which has just launched in the U.S. and Mexico. Dubbed a “digital neo-bank”, Tend’s vision is rooted in three main ideas, namely, community, co-creation, and financial rewards. Using catch lines like “feng-shui your finances”, it plans to […]
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