Biles Hendry Designs Logo and Packaging for ‘OddPops’

Biles Hendry has created the identity and packaging for “OddPops” – a new savoury snack brand from UK baby-food company Ella’s Kitchen. Aimed at 4-7 year olds, and pitched as a “healthier, tastier and better snack”, the triangular wheat and potato pieces are popped not fried and contain only natural flavours, with no artificial colours. […]
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Pemberton & Whitefoord Unveils New Look for Nevsky Sugar

London-based design agency Pemberton & Whitefoord LLP has created the new logo and packaging for Nevsky Sugar Petersburg, which is said to be one of the leading brands in the Russian sugar market. Since 1996, the company has been a manufacturer and exporter of consumer sugar products. P&W’s brief from the company’s Commercial Director was […]
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P&W Designs Logo and Packaging for ‘Experimake’ Toy Range

British toy company, Addo Play, asked Pemberton & Whitefoord to design the packaging for their new Nickelodeon-endorsed range of children’s experiment kit products, Experimake. The collection is said to have been designed by scientists to encourage learning through play. The range for children aged eight years and over features 12 different products including: ‘Scent-sational Spa’, […]
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Robot Food Rebrands Feel Good Drinks

Robot Food has rebranded British drinks label Feel Good, with the new look encompassing a revised identity and packaging design. Setting their sights on a new millennial target, bosses at Feel Good say the company needed to rethink and refresh. And after being purchased by Nichols PLC (owner of Vimto), the business was in a position for […]
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Robot Food Gives Honey Monster Puffs a New Look

Robot Food has completed the repositioning and rebrand of Honey Monster Puffs. The new look comes following a string of changes to the well-known breakfast cereal; these have included a name change (from Sugar Puffs to Honey Monster Puffs); the introduction of a new, less sugary recipe; and the recent acquisition of the Honey Monster […]
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New Baby Care Label ‘Kit & Kin’ Gets Branding by B&B Studio

B&B studio has created the name, visual identity and packaging for Kit & Kin, a new ‘eco-friendly’ baby care brand co-founded by former Spice Girl Emma Bunton and so-called baby entrepreneur Chris Money. “B&B’s strategy was to create a stylish, contemporary and gender-neutral brand that would appeal to modern parents, while signalling natural eco-friendly performance […]
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Tundra Books Gets New Logo Design by Viva & Co.

Canada’s oldest publisher of children’s books, Tundra Books, has revealed an all-new logo design as part of its 50th anniversary celebrations. The new badge, featuring stylised antlers, has been created by Toronto-based design firm Viva & Co. and its founder and managing director, Frank Viva. The new mark is the publisher’s first logo rebrand since its […]
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