JKR Rebrands Butterfly Twists

Global footwear brand Butterfly Twists has unveiled a new brand identity created by design agency Jones Knowles Ritchie (JKR). JKR says it was approached by the Butterfly Twists team in March 2016, with a brief to update their logo and brand identity, in order to create a better connection with its audience, which is said to […]
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Branch Creates New Logo and Identity for Cambridge Open

Branch has designed the new logo and identity for Cambridge Open, a service run by Cambridge University Press that makes peer-reviewed research findings in the form of books and journals freely available for anyone to access and view. The work follows on from two previous identities the agency has created for the academic publisher, namely, […]
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StudioMono Rebrands Kingsbury Press

Kingsbury Press are said to be a leading printer to the creative sectors, delivering high quality print and production to agencies across the globe. To celebrate their fiftieth anniversary, the company commissioned design agency StudioMono to refresh their brand, in an effort to help them showcase their craft and position them as “the masters of […]
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Interbrand Reveals New Logo and Identity for Juventus

Interbrand has rebranded Italian football club Juventus, with a new look that is claimed will help the Serie A team go “beyond football”. The new logo, featuring a stylised J symbol, is minimalist in nature, and does away with the traditional oval-shaped crest, including the latter’s bull and crown symbols. However, the Turin club’s famous […]
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BBC Three Gets Brand Refresh by Studio Output

Studio Output has given BBC Three a design makeover, with the new look incorporating a refreshed colour arrangement, a host of illustrations and a re-adapted ‘Tricon’ logo. The rebrand, which was carried out over three months, comes as BBC Three aims to target a “core audience” of 16-to-24-year-olds. The original identity for the online-only television […]
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SomeOne Creates ‘Logo-less’ Branding for D.Thomas Skincare

SomeOne has created the identity for a new light-based skin treatment service from London-based beauty practice, D.Thomas. The agency says it worked with the company’s management team to devise a strategic approach to the new launch, which included coming up with the name (“Illuminate”), creating a tiered structure for the treatments (measured in Lumens), as well as […]
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Pineapple Express Reveals New Logo for ‘THC’ Cannabis Brand

LA-based company Pineapple Express has unveiled a new logo design for its Pro-cannabis brand THC. The refreshed brand, which takes its name from the active chemical in cannabis called “delta-9-tetrahydrocannabinol” (or “THC” for short), also gets a style guide in an attempt to capitalise on licensing merchandise which will display the THC trademarked name and logo on lifestyle […]
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