Lippincott Creates New Saudi Mobile Brand, ‘Jawwy’

Global design consultancies Lippincott and Frog have co-created Jawwy, a new mobile service from the Saudi Telecommunications Company, the state telco in Saudi Arabia and the largest such company in the Middle East. Lippincott were involved in everything from brand strategy, logo and packaging. Jawwy, which is Saudi colloquial for “my way”, has been developed […]
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Studio Output Creates Brand Identity for BBC Connected Studio

Design agency Studio Output has created the new brand identity for the BBC’s Connected Studio. Set within BBC R&D, Connected Studio’s remit is to drive digital innovation across the BBC by inviting both internal staff and external digital agencies, technology startups and individual designers and developers to collaborate in events and workshops. Successful experimental ideas pitched […]
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Studio–JQ Brands NYC’s the Daily Grind Coffee Co.

Located in the Financial District of Lower Manhattan, Daily Grind Coffee Co. is a New York bred purveyor of artisanal coffee and grab-and-go pastry foods. All of the coffees are certified Fair Trade Organic and roasted locally in Brooklyn, while the accompanying food, pastry, and other edibles are made in-house, or sourced from other small, locally-owned […]
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Nike Unveils ‘BIKETOWN’ Visual Bike Identity

Nike has announced a new partnership with its home-town city of Portland. The Portland Bureau of Transportation has officially confirmed the sportswear brand as the title sponsor of the city’s new bike share system. The agreement is valued at $10 million and has an initial term of five years. The bike share program and bicycles will be called […]
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Elmwood Creates ‘Foxy’ Branding for Chicken Restaurant, Reys

Global brand design consultancy Elmwood has created the branding for new chicken restaurant concept, Reys. Having opened its first restaurant this month in Cambridge, Reys is positioned at the higher end of the casual dining sector and is said to be inspired by traditional French rotisserie chicken. Elmwood was asked to develop the name and […]
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Springetts Designs Halloween Jaffa Cakes

McVitie’s Cakes has launched three new limited edition Halloween Jaffa Cake packs, designed by Springetts. Building on the masterbrand relaunch earlier this year, all three packs feature a plethora of ‘scary imagery’. “We created a Halloween coffin, based on the McVitie’s brand cartouche, and used that as the focus of the spooky branding,” says Springetts […]
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Siegel+Gale Unveils New Logo Design for ‘Truth Initiative’

Global strategic branding firm Siegel+Gale has announced the completion of the rebrand for Truth Initiative, formerly the American Legacy Foundation or Legacy, said to be the largest non-profit public health organisation in the U.S. focusing specifically on tobacco control. Legacy partnered with Siegel+Gale on a comprehensive rebranding initiative while launching the next generation of their […]
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