Lippincott Designs New Logo for JDA Software

International branding firm Lippincott has revealed the new brand identity, logo and tagline for JDA Software, a global retail and supply chain solutions provider. Lippincott partnered with JDA to redefine it brand after years of growth and subsequent acquisitions. “JDA’s new tagline, ‘Plan to Deliver’ captures JDA’s broad spectrum of solutions and its focus on […]
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SLI Systems Launches New Logo and Branding

U.S. e-commerce specialist SLI Systems has launched a new logo and branding that it says illustrates its commitment to meeting the expanding needs of global e-commerce retailers. SLI Systems chief marketing officer Tim Callan, who led SLI’s brand redevelopment, says: “The new logo embodies SLI Systems’ mission to accelerate e-commerce by connecting shoppers with the […]
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Venturethree Rebrands TransferWise

Peer-to-peer money transfer service TransferWise has revealed a new brand positioning and visual identity. Calling their service ‘money without borders’, the new logo adopts the ‘fast flag’ symbol, which the company says creates a “sharp contrast with traditional banks and money transfer brokers”. Created with the help of design agency venturethree, the new brand idea […]
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Pentagram Brands New Social Network, ‘Blopboard’

Blopboard is a new social network that enables users to ask questions, share opinions, and visualise how opinions and attitudes change over time. The platform aims to use infographics to share what people are thinking—in real time, as they “think it”. Pentagram’s Eddie Opara and his team have worked with Blopboard co-founder Amy Kaufman to […]
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Siegel+Gale Helps Brand IT Company, ‘Curvature’

Curvature, formally Network Hardware Resale, has unveiled a company rebrand program, which includes naming, repositioning and visual identity, developed in partnership with global strategic branding firm Siegel+Gale. Since its founding in 1986, US-based IT infrastructure services provider Curvature has gone on to become a strategic partner to more than 10,000 customers worldwide. Siegel+Gale partnered with […]
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D Studio Brands Social Media App, ‘Weev’

Weev is a social video app that allows users to communicate face to face about the things that interest them. So far it has been said to have been used by a wide range of people from high school teens to famous Hollywood actors. London-based design agency D Studio created the brand name, brand identity, […]
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Foursquare Unveils New Logo and App Design

Location-based social networking service Foursquare has previewed a redesign of its logo and original mobile app. The existing bouncing-ball logo has been replaced by a new pink-coloured “F” flag, while a revised typeface is rendered in a darker shade of blue. “Our logo is changing from the check-in checkmark to something representing the new Foursquare. […]
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