Middle East Décor: AL MASSA

A graduate of Ecole Supérieure Des Sciences et Technologies du Design (ESSTD), graphic designer Najet Ounis currently works for the Tunisian division of global advertising giant JWT. This logo proposal was completed for an Abu Dhabi-based company specialising in gypsum works and interior decoration. Running from right-to-left, the bold, almost rectilinear form harks back to the […]
[READ MORE]

Branding for Property Developers ‘GFG Bauherren’

Based in Hamburg in Germany, GFG Bauherren specialise in the strategic planning, development and construction of residential properties. The company has a history dating all the way back to 1882, when it was founded by Jacob Jürgensen (and after whom it was originally named). In 2010 the business underwent a name change to “Günther Franke […]
[READ MORE]

Design Studio: Arthography

Alex and Michael are friends and also formal business partners. Together they own and operate Arthography design studio, which is based in Saint Petersburg in Russia. Interestingly, the agency’s identity also forms a collective of two separate elements: the first being a logotype of the business name that is set in all lower-case (with the […]
[READ MORE]

New Zealand Cheese School Identity

Set up in 2005, The Creative Method is a design agency based in Sydney, Australia. The team was commissioned to create the identity for The New Zealand Cheese School. At first glance, the cheese appears as just that – a block of cheese with holes in it. But on closer inspection, the holes – or […]
[READ MORE]

American Airlines Unveils New Logo and Livery

American Airlines has revealed a new logo and exterior for its planes. The unveiling of the new logo and livery is the latest step forward in American’s attempt toward building a more modern travel experience for its customers. “Since placing our landmark aircraft order in July of 2011, we’ve been building anticipation toward a moment […]
[READ MORE]

Trivalent Brand Identity

Nina Georgieva is a graphic design practitioner from Skopje in the Republic of Macedonia. Like most other designers, Nina often engages in self-directed work as a way of honing her craft. ‘Trivalent’ is one such fictional concept project that she conceived as a personal design exercise not too long ago. Central to the design is a […]
[READ MORE]

Design Agency Branding: BLOOM

Bloom is an independent brand design agency with creative studios in both Saudi Arabia and Spain. The consultancy works with global, regional and local brands, across a wide variety of sectors. In recent times its portfolio of clients has expanded particularly in the Gulf Arab States. Spanish art director David López designed the logo and […]
[READ MORE]